Dell

6 days ago

Field Marketing Manager - South Africa

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Own end-to-end field marketing strategy and execution across South Africa, steering campaign and event plans for Sub-Saharan Africa markets. Partner with regional sales, channel, and product teams to design insight-led experiences that drive pipeline and revenue. Use AI-powered tools, audience segmentation, and predictive analytics to optimize targeting, personalize messaging, and measure ROI across digital, ABM, and live events—then refine approaches using performance insights.

Location: Johannesburg

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own end-to-end strategy and execution of regional marketing campaigns and events across South Africa, from concept and audience targeting through on-site delivery, post-event analysis, and outcome impact reporting.
•Build and own event execution strategy by partnering with local sales, channel, and product teams to design high-impact experiences aligned to revenue priorities.
•Leverage AI-powered tools and data-driven audience targeting to optimize reach, personalize messaging, and deliver measurable ROI across digital, ABM, and live event programs.
•Analyze campaign and event performance patterns and audience behavior to refine targeting strategies and scale best practices across South Africa and broader Sub-Saharan markets.

Key Requirements

•12+ years of experience in B2B field marketing, demand generation, and event marketing in the technology sector, with exposure to multi-market or pan-African go-to-market strategies.
•Build and execute large-scale event strategies (executive forums, customer roundtables, partner summits, trade shows) with strong end-to-end project ownership.
•Expertise in audience segmentation and targeting using marketing automation platforms, CRM systems, and AI-driven marketing tools for personalization and predictive analytics.
•Collaborate cross-functionally with in-country/regional sales, channel, and product teams and coordinate agencies/vendors to deliver seamless campaigns and events across South Africa.
•Manage multiple concurrent campaigns, events, budgets, and deadlines in a fast-paced, matrixed environment with a data-driven, results-oriented mindset.

Experience:12+ yearsB2BField marketingDemand generationEvent marketingTechnology sector

Education:Bachelor's in marketing, communications, or business

Skills:Data-driven mindsetResults-orientedCross-functional collaborationProject ownership

Certifications:AIDemand generationEvent management

Tech Stack:AIMarketing automationCRMPredictive analyticsAudience targeting

Company Brief

Dell

Designs, manufactures and sells computers, servers, storage, networking equipment, and related IT solutions and services for consumers, small businesses, and enterprises worldwide.

Industry: Electronics Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Round Rock, United States

Founded: 1984

Glassdoor: 3.8

Website LinkedIn Glassdoor

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Dell

6 days ago

Field Marketing Manager - South Africa

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 23 hours agoStatus: Live

Job Summary

Location: Johannesburg

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Own end-to-end strategy and execution of regional marketing campaigns and events across South Africa, from concept and audience targeting through on-site delivery, post-event analysis, and outcome impact reporting.
•Build and own event execution strategy by partnering with local sales, channel, and product teams to design high-impact experiences aligned to revenue priorities.
•Leverage AI-powered tools and data-driven audience targeting to optimize reach, personalize messaging, and deliver measurable ROI across digital, ABM, and live event programs.
•Analyze campaign and event performance patterns and audience behavior to refine targeting strategies and scale best practices across South Africa and broader Sub-Saharan markets.

Key Requirements

•12+ years of experience in B2B field marketing, demand generation, and event marketing in the technology sector, with exposure to multi-market or pan-African go-to-market strategies.
•Build and execute large-scale event strategies (executive forums, customer roundtables, partner summits, trade shows) with strong end-to-end project ownership.
•Expertise in audience segmentation and targeting using marketing automation platforms, CRM systems, and AI-driven marketing tools for personalization and predictive analytics.
•Collaborate cross-functionally with in-country/regional sales, channel, and product teams and coordinate agencies/vendors to deliver seamless campaigns and events across South Africa.
•Manage multiple concurrent campaigns, events, budgets, and deadlines in a fast-paced, matrixed environment with a data-driven, results-oriented mindset.

Experience:12+ yearsB2BField marketingDemand generationEvent marketingTechnology sector

Education:Bachelor's in marketing, communications, or business

Skills:Data-driven mindsetResults-orientedCross-functional collaborationProject ownership

Certifications:AIDemand generationEvent management

Tech Stack:AIMarketing automationCRMPredictive analyticsAudience targeting

Company Brief

Dell

Designs, manufactures and sells computers, servers, storage, networking equipment, and related IT solutions and services for consumers, small businesses, and enterprises worldwide.

Industry: Electronics Manufacturing

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Round Rock, United States

Founded: 1984

Glassdoor: 3.8

Website LinkedIn Glassdoor