CRM and Analytics Manager

HSBC
Vietnam
Full timeFunction: Data Analytics & Business IntelligenceSkills: ["Communication","Time management","Analytical capabilities","Leadership","Teamwork"]

Drive HSBC’s CRM and analytics platform to improve sales performance and profitability across products and sales forces. Plan and implement CRM projects with regional business units, leverage customer data with the Data & Analytics leadership to optimize product treatments and campaigns, and enhance CRM system usage through integrations, training, and standardized workflows. Own ongoing data cleaning and integrity programs for the WPB database and support sales channels to build and expand customer relationships.

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FursaFursa
HSBC
HSBC
2 days ago

CRM and Analytics Manager

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Last checked: 9 hours agoStatus: Live

Job Summary

Drive HSBC’s CRM and analytics platform to improve sales performance and profitability across products and sales forces. Plan and implement CRM projects with regional business units, leverage customer data with the Data & Analytics leadership to optimize product treatments and campaigns, and enhance CRM system usage through integrations, training, and standardized workflows. Own ongoing data cleaning and integrity programs for the WPB database and support sales channels to build and expand customer relationships.
Location: Vietnam
Employment Type: Full time
Job Function: Data Analytics & Business Intelligence
Seniority: Manager level

Key Responsibilities

  • •Deliver excellence in sales performance and quality through CRM & analytics initiatives.
  • •Plan and implement CRM projects with regional and business units to improve profitability and sales across products and sales forces.
  • •Use customer data to develop product treatments and support campaigns across sales channels.
  • •Standardize CRM and analytics core processes/workflows, maintaining data cleaning and data integrity programs for the WPB database.
  • •Provide advice and training to business users to optimize CRM-system platform usage, including supporting sales channels to create and expand customer relationships.

Key Requirements

  • •Programming skills using SQL, R, and Python.
  • •Strong understanding of datawarehousing concepts such as RDBMS and cloud.
  • •Excellent analytical capabilities with basic knowledge of predictive analytics (preferred).
  • •Experience in banking, finance, or a related industry.
  • •Knowledge and skills of CRM and analytics, plus good communication and time management.
Experience:BankingFinance
Skills:CommunicationTime managementAnalytical capabilitiesLeadershipTeamwork
Tech Stack:SQLRPythonDatawarehousingRDBMSCloudCRMArtificial intelligenceCRMSIS/KET

Company Brief

HSBC
Global banking and financial services organisation offering retail, commercial, corporate and investment banking, wealth management, and global markets services across Europe, Asia, the Americas and the Middle East.
Industry: Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 1865
Glassdoor
Glassdoor: 3.6
WebsiteLinkedIn