Business Development Manager - CPG Brands and Retail

Avery Dennison
Netherlands
Workplace: HybridFull timeEUR 89,950 - 143,920 annuallyFunction: Business Development & PartnershipsExperience: 9+ yearsEducation: bachelorsSkills: ["Analytical skills","Influencing","Storytelling","Relationship building","Pipeline management"]

Drive new enterprise-level business for labeling and sustainable packaging solutions by building partnerships with top CPG brands and major European retailers across Europe. Leverage your network to generate and manage a pipeline in SFDC, identify unmet needs, and translate sustainability initiatives into commercial wins through complex, multi-stakeholder opportunity cycles. Collaborate with sales to transfer opportunities to the converter channel for demand fulfillment.

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Avery Dennison
Avery Dennison
2 days ago

Business Development Manager - CPG Brands and Retail

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Job Summary

Drive new enterprise-level business for labeling and sustainable packaging solutions by building partnerships with top CPG brands and major European retailers across Europe. Leverage your network to generate and manage a pipeline in SFDC, identify unmet needs, and translate sustainability initiatives into commercial wins through complex, multi-stakeholder opportunity cycles. Collaborate with sales to transfer opportunities to the converter channel for demand fulfillment.
Location: Netherlands
Workplace: Hybrid
Employment Type: Full time
Job Function: Business Development & Partnerships
Seniority: Mid level

Key Responsibilities

  • •Use your network to build and maintain relationships with key decision-makers across leading European CPGs, retailers, and contract manufacturers.
  • •Drive lead generation and maintain a pipeline of business opportunities; manage accounts in SFDC and work with sales to convert leads into outcomes.
  • •Identify unmet needs and provide insights and recommendations for product development and market positioning.
  • •Navigate long, complex enterprise opportunity cycles to transition concepts and sustainability initiatives into commercial wins.
  • •Establish links with the sales team to transfer opportunities to the converter channel for demand fulfillment.
Travel: Extensive travel

Pay and Benefits

Salary: EUR 89,950 - 143,920 annually
Perks:Health InsuranceEmployee AssistancePensionHoliday AllowanceYear-end AllowanceAnnual LeaveLearning BudgetCommuting AllowancePaid Leave

Key Requirements

  • •Bachelor’s degree with a major in Marketing, Business, or related field; Master’s degree preferred.
  • •9+ years of direct B2B enterprise sales or business development experience in labels, packaging materials, or packaging solutions.
  • •Proven track record targeting and generating labeling or packaging opportunities with leading CPG brands and major European retailers with an active network of decision-makers.
  • •Fluency in English; additional languages (French, German, Spanish, Italian) strongly preferred.
  • •Ability to travel up to 50%.
Experience:9+ yearsB2BEnterprise salesLabelsPackagingCPGRetail
Education:Bachelor's in Marketing, Business, or related field
Skills:Analytical skillsInfluencingStorytellingRelationship buildingPipeline management
Languages:English
Tech Stack:SFDC

Company Brief

Avery Dennison
Produces pressure-sensitive materials, labels, tags, packaging solutions, and RFID inlays and software for retail, logistics, and industrial customers. The company serves global brands with products that help identify, track, and enhance merchandise and supply chains.
Industry: Printing & Packaging
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Glendale, United States
Founded: 1935
WebsiteLinkedIn