(Senior) Online Marketing Manager (f/m/d) @MYTHERESA

YOOX Net‑a‑Porter Group
Germany
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Strategic planning","Data analysis","Communication","Vendor management","Project management"]

Drive Mytheresa’s Display and Programmatic marketing strategy for customer acquisition and CAC optimization. Lead partnerships with vendors such as Criteo and RTB House, expand DV360 and Google Display presence, and negotiate direct publisher deals. Own multi-market campaign planning, budgeting, tracking, and optimization across product feeds, tagging, and e-commerce KPIs—reporting insights and running tests on audiences, creatives, placements, and bidding strategies.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
YOOX Net‑a‑Porter Group
YOOX Net‑a‑Porter Group
1 day ago

(Senior) Online Marketing Manager (f/m/d) @MYTHERESA

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 1 hour agoStatus: Live

Job Summary

Drive Mytheresa’s Display and Programmatic marketing strategy for customer acquisition and CAC optimization. Lead partnerships with vendors such as Criteo and RTB House, expand DV360 and Google Display presence, and negotiate direct publisher deals. Own multi-market campaign planning, budgeting, tracking, and optimization across product feeds, tagging, and e-commerce KPIs—reporting insights and running tests on audiences, creatives, placements, and bidding strategies.
Location: Germany
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Define and execute Display and Programmatic strategy to drive customer acquisition and optimize CAC.
  • •Own relationships with key display partners including Criteo and RTB House.
  • •Lead expansion of DV360, Google Display, and direct publisher deals.
  • •Plan, manage, and optimize multi-market display and programmatic campaigns, including budgeting, pacing, and forecasting to maximize ROI.
  • •Oversee technical campaign setups (tracking, tag management, product feeds) and run tests across audiences, creatives, placements, and bid strategies.

Pay and Benefits

Perks:Paid LeaveRemote WorkLanguage CoursesPensionGym MembershipTravel AllowanceEmployee Discount

Key Requirements

  • •4+ years hands-on experience in Display and Programmatic campaigns (e.g., DV360, Criteo, RTB House, Google Display, TradeDesk).
  • •Experience driving growth through performance acquisition, CAC management, and e-commerce metrics.
  • •Strong technical marketing knowledge across product feeds, Google Merchant Center, tags, and tracking.
  • •Advanced analytical and quantitative skills with proficiency in Excel and Tableau or Power BI.
  • •Excellent communication and vendor management skills, with the ability to manage multiple priorities in a fast-paced environment.
Experience:E-commerceProgrammatic advertisingDisplay advertisingLuxury retailFashion e-commerce
Skills:Strategic planningData analysisCommunicationVendor managementProject management
Languages:English
Tech Stack:DV360Google DisplayCriteoRTB HouseTradeDeskGoogle Merchant CenterGoogle TaggingTag managementProduct feedsExcelTableauPower BIGA4Funnel.ioProgrammatic Guaranteed (PG)Private Marketplace (PMP)Attribution models

Company Brief

YOOX Net‑a‑Porter Group
YOOX Net‑a‑Porter Group (YNAP) operates global online luxury fashion retail platforms, combining marketplaces and direct retail for designer apparel, accessories and lifestyle products, serving customers worldwide with e‑commerce, logistics and digital marketing services.
Industry: E-commerce
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: London, United Kingdom
Founded: 2015
WebsiteLinkedIn