Senior Tracking Manager - GA4 / GTM / Server-Side Tracking (m/f/d)
Statista
Hamburg, Berlin
Workplace: HybridFull timeFunction: Hospitality & Food ServiceSkills: ["Collaboration","Data-driven decision-making"]Own and scale the end-to-end tracking setup across web and server-side environments. Define event architecture and data layers for a modern SPA, ensure high-quality and GDPR-compliant data, and build tracking plans for product and marketing. Drive GA4, GTM, and server-side tracking, enable A/B testing and experimentation tracking, and integrate analytics and third-party tools while collaborating closely with product, engineering, and data teams.

