Digital Marketing Manager - Programmatic - FTC

Deliveroo
London
Workplace: HybridFull timeFunction: Marketing & GrowthSkills: ["Stakeholder management","Quantitative analysis","Problem-solving","Self-starter","Adaptability"]

Own programmatic video and paid social performance end-to-end by driving platform setup, activation, optimisation, trafficking, and reporting across brand and tactical campaigns. Partner with planning teams to forecast reach and recommend channel strategies, run A/B tests and brand lift studies, and build weekly performance updates with actionable insights for internal and external stakeholders. Join Deliveroo’s Digital Media team within Brand & Experience.

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FursaFursa
Deliveroo
Deliveroo
1 day ago

Digital Marketing Manager - Programmatic - FTC

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Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Own programmatic video and paid social performance end-to-end by driving platform setup, activation, optimisation, trafficking, and reporting across brand and tactical campaigns. Partner with planning teams to forecast reach and recommend channel strategies, run A/B tests and brand lift studies, and build weekly performance updates with actionable insights for internal and external stakeholders. Join Deliveroo’s Digital Media team within Brand & Experience.
Location: London
Workplace: Hybrid
Employment Type: Full time · 6 months
Job Function: Marketing & Growth

Key Responsibilities

  • •Manage end-to-end platform setup, activation, optimisation, and reporting for programmatic video and paid social across brand proposition and tactical campaigns.
  • •Collaborate with internal planning teams to respond to briefs, forecast audience reach, and recommend channel strategies to meet commercial goals.
  • •Build and manage ad-serving tags, trackers, and CM360 trafficking processes to ensure accurate performance measurement and conversion tracking.
  • •Design and run A/B tests and brand lift studies to strengthen channel insights and improve campaign efficiency.
  • •Deliver weekly performance updates and post-campaign analysis, translating complex metrics into actionable learnings for stakeholders.

Key Requirements

  • •Direct expertise activating and optimising media via DV360, Meta, and TikTok for a high-growth consumer-facing or D2C brand.
  • •Strong knowledge of the display and video media ecosystem, including hands-on CM360 trafficking and conversion tracking.
  • •Proven quantitative and analytical skills to synthesise complex data into actionable insights and structured reports.
  • •Excellent stakeholder management skills, building trust across internal teams, platform representatives, and external agencies.
  • •Self-starter mindset with strong problem-solving and the ability to adapt quickly in a fast-paced environment.
Experience:D2C
Skills:Stakeholder managementQuantitative analysisProblem-solvingSelf-starterAdaptability
Tech Stack:DV360MetaTikTokCM360A/B testingConversion trackingProgrammatic videoPaid social

Company Brief

Deliveroo
Deliveroo is a multinational online food and grocery delivery marketplace connecting consumers, restaurants, retailers and riders via its app and platform, operating across multiple countries with fast local delivery and logistics services.
Industry: Online Marketplaces
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Unicorn (USD 1B+)
Funding: IPO / Publicly Listed
Headquarters: London, United Kingdom
Founded: 2013
Glassdoor
Glassdoor: 3.4
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