Senior Marketing Manager, Americas

Fireblocks
New York
Workplace: OnsiteFull timeUSD 123,000 - 162,000 annuallyFunction: Marketing & GrowthExperience: 7+ yearsEducation: bachelorsSkills: ["Written and verbal communication","Attention to detail","Independent and collaborative work","Negotiation","Project management"]

Lead integrated marketing for North America/Americas, owning strategy, execution, and performance across events, content marketing, social media, and paid digital campaigns. Partner with demand generation and sales teams to build region- and culture-specific programs, plan event calendars that drive awareness and pipeline, and deliver branded attendee experiences. Manage end-to-end event coordination, run post-event ROI analysis, and support lead nurturing through tracking and cross-team reporting.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Fireblocks
Fireblocks
1 day ago

Senior Marketing Manager, Americas

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Lead integrated marketing for North America/Americas, owning strategy, execution, and performance across events, content marketing, social media, and paid digital campaigns. Partner with demand generation and sales teams to build region- and culture-specific programs, plan event calendars that drive awareness and pipeline, and deliver branded attendee experiences. Manage end-to-end event coordination, run post-event ROI analysis, and support lead nurturing through tracking and cross-team reporting.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Partner with demand gen and sales teams to build region- and culture-specific marketing activities that drive rapid growth.
  • •Coordinate planning and execution with stakeholders to build event calendars that increase awareness, engagement, and lead generation.
  • •Plan and manage communication strategies across social media, press, and digital channels before, during, and after events.
  • •Own end-to-end event coordination (messaging, signage, giveaways, vendors, site selection, registration, agenda, staffing, production, logistics).
  • •Conduct post-event evaluations and ROI analysis; report results and recommendations to sales and marketing teams.
Travel: Extensive travel

Pay and Benefits

Salary: USD 123,000 - 162,000 annually
Equity and Bonus:Equity

Key Requirements

  • •Bachelor’s degree.
  • •7+ years of B2B experience in event planning, field marketing, and/or marketing.
  • •Experience using AI tools and agents, including Claude and Gemini.
  • •Hands-on experience with marketing and sales tools such as HubSpot, Salesforce, and Cvent (or similar webinar platforms).
  • •Ability to travel internationally is required; proven experience managing events/campaigns, budgets, and coordination end-to-end.
Experience:7+ yearsB2BEventsField marketingMarketing
Education:Bachelor's
Skills:Written and verbal communicationAttention to detailIndependent and collaborative workNegotiationProject management
Languages:En
Tech Stack:ClaudeGeminiHubSpotSalesforceCventMicrosoft OfficePowerPointExcelWord

Company Brief

Fireblocks
Provides institutional-grade digital asset custody, transfer, and settlement infrastructure enabling banks, exchanges, and enterprises to securely issue, store, and move cryptocurrencies and tokenized assets.
Industry: Fintech Infrastructure
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series E+
Headquarters: New York, United States
Founded: 2018
WebsiteLinkedIn