Senior Vertical Manager, Digital Content, Media & Communications

Adyen
New York
Workplace: OnsiteFull timeUSD 186,000 - 275,000 annuallyFunction: Communications, PR & CommunityExperience: 7+ yearsSkills: ["Strategic thinking","Analytical thinking","Customer-centricity","Communication","Stakeholder management"]

Own the long-term strategy and performance of Adyen’s Digital Content, Media & Communications vertical. Partner with the Head of the vertical to drive global GTM strategy, improve portfolio health, and support net-new acquisition and existing customer growth. Serve as a subject-matter expert, analyze customer behavior for opportunities in product/service innovation, and collaborate with Product teams on trends, pricing/packaging insights, segmentation, and industry/regulatory changes.

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Adyen
Adyen
1 day ago

Senior Vertical Manager, Digital Content, Media & Communications

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Last checked: 8 hours agoStatus: Live

Job Summary

Own the long-term strategy and performance of Adyen’s Digital Content, Media & Communications vertical. Partner with the Head of the vertical to drive global GTM strategy, improve portfolio health, and support net-new acquisition and existing customer growth. Serve as a subject-matter expert, analyze customer behavior for opportunities in product/service innovation, and collaborate with Product teams on trends, pricing/packaging insights, segmentation, and industry/regulatory changes.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Manager level

Key Responsibilities

  • •Support general management of the Digital Content vertical by driving its health and performance.
  • •Define and drive the global commercial strategy, determining where/with whom/what/when/how to sell to merchants while accounting for market nuances.
  • •Serve as a subject-matter expert for the vertical, speaking intelligently about strategic customers and championing initiatives internally.
  • •Analyze vertical-specific customer behavior to identify opportunities for product and service innovation and differentiation.
  • •Collaborate with Product teams as the voice of the customer by providing trends/pain points, informing pricing and packaging, and developing customer segmentation for revenue growth and market expansion.
Travel: Medium travel

Pay and Benefits

Salary: USD 186,000 - 275,000 annually

Key Requirements

  • •7+ years of experience in Digital Content or related industries.
  • •Strong ability to develop winning vertical strategies and navigate blockers.
  • •Experience and passion for GTM strategy & execution.
  • •Ability to package customer feedback into tangible, data-driven business cases for influence.
  • •Strong communicator comfortable presenting to senior stakeholders and representing the company publicly at industry events.
Experience:7+ yearsDigital content
Skills:Strategic thinkingAnalytical thinkingCustomer-centricityCommunicationStakeholder management
Languages:English

Company Brief

Adyen
Global payments company providing a unified platform for accepting payments, risk management, and financial services to merchants and enterprises across online, mobile, and in-store channels.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Amsterdam, Netherlands
Founded: 2006
WebsiteLinkedIn