Head of Social & Influence

Ogilvy
Dublin
Workplace: HybridFull timeFunction: Administration & Executive AssistanceSkills: ["Leadership","Stakeholder management","Change management","Strategic thinking","Data-driven decision-making"]

Lead social and influencer strategy for Wilson Hartnell, applying a “social-first” lens to turn PR and communications work into viral, scroll-stopping campaigns. Drive commercial growth by building scaled revenue from social and influence, define the tech stack for monitoring and ROI, and spearhead an AI roadmap using generative AI ethically. Educate and upskill teams, mentor a social/influence sub-team, and manage stakeholder priorities from a Senior Leadership Team position reporting to the CEO.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Ogilvy
Ogilvy
1 month ago

Head of Social & Influence

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 13 hours agoStatus: Live

Job Summary

Lead social and influencer strategy for Wilson Hartnell, applying a “social-first” lens to turn PR and communications work into viral, scroll-stopping campaigns. Drive commercial growth by building scaled revenue from social and influence, define the tech stack for monitoring and ROI, and spearhead an AI roadmap using generative AI ethically. Educate and upskill teams, mentor a social/influence sub-team, and manage stakeholder priorities from a Senior Leadership Team position reporting to the CEO.
Location: Dublin
Workplace: Hybrid
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Sr. Director level

Key Responsibilities

  • •Apply a social-first lens to briefs, concepts, and campaigns; inject social thinking early to integrate owned, earned, paid, and shared media.
  • •Turn social and influence into a highly profitable, scaled commercial revenue stream and identify untapped opportunities across existing clients and briefs.
  • •Define and own a suite of technologies for monitoring, reporting, and evaluation to prove ROI and protect practice health.
  • •Spearhead the agency’s AI roadmap for social and influence, including adoption of generative AI tools and ethical compliance with copyright and confidentiality.
  • •Educate, upskill, and manage a sub-team in influencer marketing, including tracking metrics, data-driven methodologies, and creating native social content.

Pay and Benefits

Perks:Annual BonusHealth InsurancePensionAnnual LeaveRemote Work

Key Requirements

  • •Proven champion of social media and creator culture with a track record of maximizing influencer and project potential.
  • •Leadership and change-management experience guiding teams, clients, and internal stakeholders through capability evolution.
  • •Tech- and AI-forward mindset with experience driving generative AI adoption and team-wide AI upskilling (including prompt engineering).
  • •Strong PR and comms relationship experience, particularly across Sport, Health, or Corporate sectors, with ability to operate in regulated environments.
  • •Affinity for data-driven decision-making, translating analytics and social listening into profitable campaigns.
Skills:LeadershipStakeholder managementChange managementStrategic thinkingData-driven decision-making
Languages:English
Tech Stack:AIGenerative AIPrompt engineering

Company Brief

Ogilvy
Global advertising, marketing, and public relations agency offering brand strategy, creative services, digital marketing, media planning, and customer experience solutions for multinational clients across industries.
Industry: Advertising Media Groups
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: New York, United States
Founded: 1948
WebsiteLinkedIn