Marketing Manager

Wahed Invest
Abuja
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 4-7 yearsEducation: bachelorsSkills: ["Strategic thinking","Execution","Copywriting","Analytical skills","Stakeholder management","Project management"]

Plan, execute, and optimize end-to-end marketing activities across the full customer journey. Own performance marketing, social media, content creation, email and lifecycle campaigns, referral programs, partnerships, and events. Manage marketing budgets and KPI reporting (CAC, conversion, ROI), coordinate influencer and agency relationships, and collaborate cross-functionally with product, compliance, legal, operations, and customer support to deliver approved campaigns and measurable growth.

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FursaFursa
Wahed Invest
Wahed Invest
3 days ago

Marketing Manager

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Last checked: 18 hours agoStatus: Live

Job Summary

Plan, execute, and optimize end-to-end marketing activities across the full customer journey. Own performance marketing, social media, content creation, email and lifecycle campaigns, referral programs, partnerships, and events. Manage marketing budgets and KPI reporting (CAC, conversion, ROI), coordinate influencer and agency relationships, and collaborate cross-functionally with product, compliance, legal, operations, and customer support to deliver approved campaigns and measurable growth.
Location: Abuja
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop and execute integrated marketing plans aligned to commercial objectives, brand positioning, and customer needs.
  • •Manage the marketing calendar across campaigns, content, product launches, partnerships, events, and customer communications.
  • •Plan, launch, and optimize paid campaigns across digital channels such as search and social media.
  • •Manage marketing budgets and performance against KPIs including CAC, conversion, and ROI, and provide regular reporting with insights.
  • •Create or coordinate marketing content and lifecycle campaigns (email, push, onboarding, engagement, retention, reactivation), including referral and loyalty initiatives.

Key Requirements

  • •4–7 years of broad marketing experience, preferably in FinTech, financial services, technology, or a fast-growth environment.
  • •Experience across performance marketing, social media, content creation, email marketing, partnerships, events, and communications.
  • •Hands-on content creation and copywriting skills, including briefing or creating visual and video content.
  • •Experience managing paid media budgets and working with agencies, influencers, vendors, and external partners.
  • •Strong analytical skills using campaign data to improve performance, plus project and stakeholder management skills.
Experience:4-7 yearsFinTechFinancial servicesTechnologyFast-growth
Education:Bachelor's in Marketing, Communications, Business or related field
Skills:Strategic thinkingExecutionCopywritingAnalytical skillsStakeholder managementProject management

Company Brief

Wahed Invest
Provides a Shariah-compliant robo-advisory platform offering halal investment portfolios, automated investing, and financial planning tools for Muslim and ethical investors across multiple markets.
Industry: Wealth Management
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Headquarters: New York, United States
Founded: 2015
WebsiteLinkedIn