Content Marketing Specialist

Gomotive
Austin
Workplace: HybridFull timeUSD 61,000 - 72,000Function: Marketing & GrowthExperience: 2+ yearsSkills: ["Research","Writing","Organization","Data-driven decision-making","Collaboration"]

Produce and publish high-quality, SEO- or AEO-optimized blog content focused on customer stories, industry verticals, and product features. Support cross-functional content marketing programs with PMM, SEO, campaigns, and customer marketing teams, and explore AI-assisted workflows to scale production. Contribute to content planning with research-backed recommendations and track performance metrics to refine future topics, formats, and production priorities.

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FursaFursa
Gomotive
Gomotive
5 days ago

Content Marketing Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 43 minutes agoStatus: Live

Job Summary

Produce and publish high-quality, SEO- or AEO-optimized blog content focused on customer stories, industry verticals, and product features. Support cross-functional content marketing programs with PMM, SEO, campaigns, and customer marketing teams, and explore AI-assisted workflows to scale production. Contribute to content planning with research-backed recommendations and track performance metrics to refine future topics, formats, and production priorities.
Location: Austin
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Write and publish high-quality blog content on customer stories, industry verticals, and product features with SEO- or AEO-optimized topics.
  • •Support execution of content marketing programs across cross-functional initiatives, collaborating with product marketing, demand generation, corporate campaigns, and customer marketing.
  • •Explore AI-assisted workflows to scale content production, recycle assets reliably, and surface high-value customer proof points.
  • •Participate in content planning by contributing research-backed recommendations on topics, formats, and production priorities.
  • •Track and analyze content performance to refine approach and inform future production priorities.

Pay and Benefits

Salary: USD 61,000 - 72,000
Perks:Health InsuranceDentalVisionPaid LeaveLong-term DisabilityLife Insurance401k

Key Requirements

  • •2+ years of content marketing or editorial experience with a portfolio demonstrating strong research and writing across B2B topics.
  • •Ability to produce clear, well-structured, accurate content on complex or technical subjects.
  • •Solid understanding of SEO and AEO principles, applied in editorial planning or content production (nice to have).
  • •Highly organized and deadline-oriented, able to manage multiple projects and surface dependencies early.
  • •Comfort using data and research tools to inform content decisions, identify gaps, and measure performance.
Experience:2+ years
Skills:ResearchWritingOrganizationData-driven decision-makingCollaboration
Languages:English

Company Brief

Gomotive
Provides a cloud-based fleet safety and compliance platform with digital driver logs, vehicle inspection checklists, workflows, and reporting tools to help transportation and delivery fleets improve safety and meet regulatory requirements.
Industry: Supply Chain Technology
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