Marketing Director

Diamond Foundry
New York
Workplace: OnsiteFull timeUSD 150,000 - 180,000 annuallyFunction: Marketing & GrowthExperience: 8-12 yearsEducation: bachelorsSkills: ["Collaborative leadership","Creative judgment","Storytelling","Analytical thinking","Execution"]

Define and lead the brand’s marketing strategy to build awareness, create emotional connection, and drive customer acquisition and loyalty. Own integrated communications across digital, social, retail, PR, influencer, CRM, and paid media—translating fashion and culture insights into campaigns, collaborations, and compelling creative assets. Partner with internal teams and agencies to manage budgets, deliver on complex timelines, and optimize performance using analytics and revenue targets.

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Diamond Foundry
Diamond Foundry
1 day ago

Marketing Director

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Job Summary

Define and lead the brand’s marketing strategy to build awareness, create emotional connection, and drive customer acquisition and loyalty. Own integrated communications across digital, social, retail, PR, influencer, CRM, and paid media—translating fashion and culture insights into campaigns, collaborations, and compelling creative assets. Partner with internal teams and agencies to manage budgets, deliver on complex timelines, and optimize performance using analytics and revenue targets.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Director level

Key Responsibilities

  • •Define and lead the brand’s marketing strategy to build awareness, create emotional connection, and drive customer acquisition and loyalty.
  • •Develop and execute the annual communications strategy, including brand positioning, voice, messaging, visual identity, and differentiated campaigns.
  • •Lead integrated communications planning across digital, social, retail, PR, influencer, CRM, and paid media, managing campaign calendars and launch strategies.
  • •Partner with internal/external creative teams and agencies to oversee development of creative assets for photography, video, social content, retail marketing materials, and digital experiences.
  • •Manage campaign budgets and complex project timelines; use analytics and performance metrics to optimize campaign efficacy and meet brand health and revenue targets.

Pay and Benefits

Salary: USD 150,000 - 180,000 annually
Perks:Health InsuranceDentalVisionLife InsuranceDisability InsuranceRetirementFlexible SpendingEmployee Discounts

Key Requirements

  • •Bachelor’s degree in Marketing, Business, Communications, Fashion, or a related field with 8–12+ years of progressive marketing experience.
  • •Proven ability leading multi-channel brand campaigns from concept through execution, including managing creative agencies and cross-functional teams.
  • •Strong creative judgment and storytelling, with a passion for fashion and creating emotional resonance with consumers.
  • •Demonstrated success building culturally relevant marketing initiatives, identifying emerging consumer trends, and executing strategic brand partnerships.
  • •Deep technical understanding of digital marketing and omni-channel execution across social, influencer marketing, PR, CRM, and content strategy.
Experience:8-12 yearsFashionFine jewelryBeautyLifestylePremium consumer brands
Education:Bachelor's in Marketing, Business, Communications, Fashion, or a related field
Skills:Collaborative leadershipCreative judgmentStorytellingAnalytical thinkingExecution
Tech Stack:Social mediaInfluencer marketingPRCRMPaid media

Company Brief

Diamond Foundry
Designs and manufactures lab-grown diamonds using proprietary plasma reactor technology, focusing on ethically sourced, sustainable diamonds for jewelry brands and direct-to-consumer sales.
Industry: Materials Science
Company Size: Medium (51 to 250 employees)
Growth: Growth Stage Startup
Headquarters: San Francisco, United States
Founded: 2012
WebsiteLinkedIn