Account Manager – Digital Communications

Burson
Gurugram
Workplace: HybridFull timeFunction: Customer Success & Account ManagementExperience: 4-6 yearsSkills: ["Stakeholder management","Client servicing","Relationship-building","Written communication","Verbal communication"]

Own day-to-day client relationships and serve as the primary point of contact for assigned accounts. Develop and execute integrated, digitally-led communications strategies aligned to client objectives, leading programs to timely delivery within budget and quality standards. Draft and review communications materials, strengthen media relations with journalists and influencers, and support digital campaigns. Use Burson tools and Generative AI to enhance work, monitor industry trends, mentor junior team members, and contribute to proposals and business pitches.

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Burson
Burson
2 months ago

Account Manager – Digital Communications

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Last checked: 4 hours agoStatus: Live

Job Summary

Own day-to-day client relationships and serve as the primary point of contact for assigned accounts. Develop and execute integrated, digitally-led communications strategies aligned to client objectives, leading programs to timely delivery within budget and quality standards. Draft and review communications materials, strengthen media relations with journalists and influencers, and support digital campaigns. Use Burson tools and Generative AI to enhance work, monitor industry trends, mentor junior team members, and contribute to proposals and business pitches.
Location: Gurugram
Workplace: Hybrid
Employment Type: Full time
Job Function: Customer Success & Account Management
Seniority: Manager level

Key Responsibilities

  • •Manage day-to-day client relationships and act as the primary point of contact for assigned accounts.
  • •Develop and execute integrated communications strategies aligned with client business objectives.
  • •Lead client programmes, ensuring timely delivery within budget and quality standards.
  • •Draft and review communications materials such as press releases, key messages, Q&As, holding statements, media pitches, and briefing documents.
  • •Support media relations and digital communication campaigns, using Burson tools (including Generative AI) and monitoring trends to provide recommendations; mentor junior team members and contribute to proposals/pitches.

Key Requirements

  • •4–6 years of experience in Public Relations, Corporate Communications, or Integrated Communications.
  • •Strong experience independently managing multiple client accounts.
  • •Excellent media relations skills with established journalist and influencer networks.
  • •Proven content development experience, including press releases, media pitches, key messages, Q&As, and communications collateral.
  • •Experience managing integrated and digital communication campaigns, with exposure to proposals and client presentations.
Experience:4-6 yearsPublic relationsCorporate communicationsIntegrated communicationsMedia relationsDigital communicationsBusiness development
Skills:Stakeholder managementClient servicingRelationship-buildingWritten communicationVerbal communication
Languages:English
Tech Stack:Creative StudioBAVDecipherGenerative AISharePointMaconomySocial media platformsDigital analytics

Company Brief

Burson
Burson Global is a communications and public relations agency providing strategic PR, corporate communications, crisis management, media relations, and stakeholder engagement services to clients across industries to build reputation and manage public perception.
Industry: Professional Services
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