Staff Performance Marketing Manager

Own the lifecycle marketing technology roadmap and lead internal tooling to manage $200M+ in annual paid media spend. Serve as the bridge between Growth Engagement marketing and engineering, translating requirements into scalable specifications and solutions. Evaluate build-versus-buy trade-offs, define success metrics, and design systems connecting paid media, lifecycle marketing, and onboarding experiences with closed-loop measurement. Lead alignment across marketing, engineering, data, and product while driving ROI improvements through AI and agentic approaches.