Instacart

2 days ago

Senior Product Manager, Ads Quality

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 22 hours agoStatus: Live

Job Summary

Own the product vision and roadmap for Ads Quality systems that govern auction mechanics, marketplace balance, and signals used for ad ranking and relevance across Instacart’s retail media network. Partner with ML and ads engineers to translate model outputs into clear requirements and measurable outcomes, define success metrics, and accelerate experimentation velocity while maintaining rigor and integrity in a fast-evolving data-rich environment.

Location: Ontario, Alberta, British Columbia, Nova Scotia

Workplace: Remote

Employment Type: Full time

Job Function: Product Management

Seniority: Mid level

Key Responsibilities

•Own the product vision and roadmap for ads quality systems, including auction mechanics, marketplace balance, and signals governing ad ranking and relevance.
•Drive strategy and execution to increase experimentation velocity by designing frameworks that enable faster test/learn/iterate cycles without sacrificing rigor or integrity.
•Partner hands-on with machine learning and ads engineers to translate ML model outputs and auction dynamics into product requirements, hypotheses, and measurable outcomes.
•Define and track success metrics for ads quality, balancing advertiser performance, shopper experience, and marketplace health.
•Operate effectively in a fast-paced environment with shifting priorities and frequent new data to make good decisions under uncertainty.

Pay and Benefits

Salary: CAD 165,000 - 174,000 annually

Equity and Bonus:Equity

Perks:Equity Grant

Key Requirements

•2+ years of product management experience in online advertising, ad tech, or a closely related domain, including understanding auction mechanics, bidding systems, or ad quality signals.
•2+ years of experience working directly with machine learning teams or ML-driven products, including substantive technical conversations about model design, evaluation, and tradeoffs.
•Proven track record defining and executing product roadmaps in complex, data-rich environments with multiple cross-functional stakeholders.
•Strong analytical skills using data to inform product decisions, measure impact, and design experiments.
•Experience working with ML-driven products in production environments, including relevance scoring, auction optimization, or quality filtering.

Experience:2+ yearsOnline advertisingAd techRetail mediaML-driven products

Skills:Analytical skillsTechnical communicationCross-functional collaborationDecision-making under uncertaintyExperimentation and iteration

Languages:English

Tech Stack:Machine learningML-driven productsLarge language models (LLMs)

Company Brief

Instacart

Operates an online grocery marketplace connecting customers with personal shoppers and local retailers for grocery delivery and pickup. Provides technology, logistics, and advertising solutions to supermarkets and consumer packaged goods brands.

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 2012

Glassdoor: 3.6

Website LinkedIn

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Instacart

2 days ago

Senior Product Manager, Ads Quality

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 22 hours agoStatus: Live

Job Summary

Location: Ontario, Alberta, British Columbia, Nova Scotia

Workplace: Remote

Employment Type: Full time

Job Function: Product Management

Seniority: Mid level

Key Responsibilities

•Own the product vision and roadmap for ads quality systems, including auction mechanics, marketplace balance, and signals governing ad ranking and relevance.
•Drive strategy and execution to increase experimentation velocity by designing frameworks that enable faster test/learn/iterate cycles without sacrificing rigor or integrity.
•Partner hands-on with machine learning and ads engineers to translate ML model outputs and auction dynamics into product requirements, hypotheses, and measurable outcomes.
•Define and track success metrics for ads quality, balancing advertiser performance, shopper experience, and marketplace health.
•Operate effectively in a fast-paced environment with shifting priorities and frequent new data to make good decisions under uncertainty.

Pay and Benefits

Salary: CAD 165,000 - 174,000 annually

Equity and Bonus:Equity

Perks:Equity Grant

Key Requirements

•2+ years of product management experience in online advertising, ad tech, or a closely related domain, including understanding auction mechanics, bidding systems, or ad quality signals.
•2+ years of experience working directly with machine learning teams or ML-driven products, including substantive technical conversations about model design, evaluation, and tradeoffs.
•Proven track record defining and executing product roadmaps in complex, data-rich environments with multiple cross-functional stakeholders.
•Strong analytical skills using data to inform product decisions, measure impact, and design experiments.
•Experience working with ML-driven products in production environments, including relevance scoring, auction optimization, or quality filtering.

Experience:2+ yearsOnline advertisingAd techRetail mediaML-driven products

Skills:Analytical skillsTechnical communicationCross-functional collaborationDecision-making under uncertaintyExperimentation and iteration

Languages:English

Tech Stack:Machine learningML-driven productsLarge language models (LLMs)

Company Brief

Instacart

Industry: Online Marketplaces

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: San Francisco, United States

Founded: 2012

Glassdoor: 3.6

Website LinkedIn