Automotive GTM

Applied Industrial Technologies
Sunnyvale
Workplace: OnsiteFull timeUSD 120,000 - 170,000 annuallyFunction: Marketing & GrowthExperience: 4+ yearsEducation: bachelorsSkills: ["Communication","Strategic thinking","Collaboration","Storytelling","Problem-solving"]

Seeking an Automotive GTM expert to deepen our presence in the global automotive ecosystem by translating customer and competitive intelligence into differentiated positioning, go-to-market strategies, and content for automotive OEMs, Tier 1/2 suppliers, and industry stakeholders. You will bridge product capabilities with market needs, define segment messaging, and drive vertical marketing programs and sales enablement.

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Applied Industrial Technologies
Applied Industrial Technologies
4 months ago

Automotive GTM

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live

Job Summary

Seeking an Automotive GTM expert to deepen our presence in the global automotive ecosystem by translating customer and competitive intelligence into differentiated positioning, go-to-market strategies, and content for automotive OEMs, Tier 1/2 suppliers, and industry stakeholders. You will bridge product capabilities with market needs, define segment messaging, and drive vertical marketing programs and sales enablement.
Location: Sunnyvale
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Develop a deep understanding of the automotive ecosystem including OEM programs and supplier dynamics, technology trends, and the competitive landscape for automotive technologies.
  • •Conduct ongoing competitive analysis to track competitors' positioning, product capabilities, GTM strategies, and customer wins, translating findings into actionable insights for Sales and Product teams.
  • •Define and own segment-level messaging and positioning for the automotive vertical to ensure clear differentiation across customer touchpoints.
  • •Build and execute vertical marketing programs including thought leadership content, industry event strategy, account-based marketing campaigns, and customer case studies.
  • •Partner with Business Development and Sales to equip the team with materials such as battle cards, solution briefs, presentation decks, and objection-handling guides.

Pay and Benefits

Salary: USD 120,000 - 170,000 annually
Perks:Health InsuranceDentalVision401kLife InsuranceDisability InsuranceLearning StipendWellness StipendPaid Leave

Key Requirements

  • •4+ years of experience at an automotive OEM, Tier 1 supplier, or automotive technology company.
  • •Bachelors Degree in Engineering.
  • •Strong command of the automotive development lifecycle and an understanding of how software tools and platforms are evaluated and adopted.
  • •Demonstrated ability to translate complex technical capabilities into clear, differentiated positioning for technical and executive audiences.
  • •Experience conducting rigorous competitive analysis and synthesizing insights into actionable recommendations.
Experience:4+ yearsAutomotive
Education:Bachelor's
Skills:CommunicationStrategic thinkingCollaborationStorytellingProblem-solving

Company Brief

Applied Industrial Technologies
Builds software tools for autonomous vehicle development, including simulation, validation, and data infrastructure for automakers and robotics teams. Also supports defense applications with autonomy-focused testing and deployment platforms.
Industry: Developer Tools
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Mountain View, United States
Founded: 2017
WebsiteLinkedIn