Director, Brand Strategy & Narrative

Deepgram
California
Workplace: RemoteFull timeUSD 180,000 - 250,000 annuallyFunction: Strategy & Corporate DevelopmentExperience: 10+ yearsSkills: ["Leadership","Strategic thinking","Creative judgment","Cross-functional communication","Comfort with ambiguity"]

Own Deepgram’s brand strategy and narrative, defining the verbal identity, positioning, category-defining language, and brand architecture that explain why voice is the preferred interface. Lead naming initiatives end to end and personally craft high-impact writing across manifestos, launch narratives, hero pages, and executive communications. Build and mentor a high-performing writing team while partnering with design, product, demand gen, and legal in a remote-first, AI-native studio model.

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Deepgram
Deepgram
2 days ago

Director, Brand Strategy & Narrative

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Last checked: 2 hours agoStatus: Live

Job Summary

Own Deepgram’s brand strategy and narrative, defining the verbal identity, positioning, category-defining language, and brand architecture that explain why voice is the preferred interface. Lead naming initiatives end to end and personally craft high-impact writing across manifestos, launch narratives, hero pages, and executive communications. Build and mentor a high-performing writing team while partnering with design, product, demand gen, and legal in a remote-first, AI-native studio model.
Location: California
Workplace: Remote
Employment Type: Full time
Job Function: Strategy & Corporate Development
Seniority: Director level

Key Responsibilities

  • •Define and evolve the brand strategy and narrative for why voice is the preferred interface and why it matters now.
  • •Build company and product positioning and translate technical differentiation into clear, memorable language.
  • •Lead naming initiatives end to end, including strategy, generation, evaluation, stakeholder alignment, and legal clearance.
  • •Personally write high-impact materials such as manifestos, launch narratives, hero pages, and keynotes.
  • •Build, mentor, and lead a writing team while raising quality through copy reviews and cross-functional partnerships.

Pay and Benefits

Salary: USD 180,000 - 250,000 annually
Equity and Bonus:Equity
Perks:EquityAnnual Bonus

Key Requirements

  • •10+ years of experience in writing, narrative development, and brand strategy, including at least four years leading people and creative work.
  • •Exceptional writing ability across formats, including strategic keynotes and manifestos, as well as headlines and product copy.
  • •A portfolio showing brand narrative, positioning, naming, and brand architecture work that shipped.
  • •Direct experience building portfolio and naming systems, not only contributing to them.
  • •Active use of AI in writing, research, ideation, or creative development.
Experience:10+ yearsVoice AIAISaaS
Skills:LeadershipStrategic thinkingCreative judgmentCross-functional communicationComfort with ambiguity
Tech Stack:AI tools

Company Brief

Deepgram
Deepgram builds a real-time Voice AI platform delivering speech-to-text, text-to-speech, and voice-agent APIs for developers and enterprises, focusing on low-latency, high-accuracy voice models and scalable deployment options.
Industry: API Platforms
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Funding: Series C
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.5
WebsiteLinkedInGlassdoor