Growth Marketing Manager (Bangkok-based, relocation provided)

Agoda
Bangkok
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 6+ yearsSkills: ["Leadership","Business partnership","Account planning","Measurement literacy","Building from scratch"]

Own the ABM-led acquisition funnel for a named universe, balancing deep 1:1 and 1:few committee deals with a capped 1:many lead-gen engine. Lead a two-person player-coach team, personally carrying marquee accounts while partnering with BD. Direct bespoke content and exec engagement, build the playbook, and run account-level and funnel measurement with MarOps/RevOps to drive pipeline, expansion, and deal velocity.

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FursaFursa
Agoda
Agoda
1 month ago

Growth Marketing Manager (Bangkok-based, relocation provided)

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Source: Company careers pageValidated by: Fursa AI
Last checked: 4 hours agoStatus: Live

Job Summary

Own the ABM-led acquisition funnel for a named universe, balancing deep 1:1 and 1:few committee deals with a capped 1:many lead-gen engine. Lead a two-person player-coach team, personally carrying marquee accounts while partnering with BD. Direct bespoke content and exec engagement, build the playbook, and run account-level and funnel measurement with MarOps/RevOps to drive pipeline, expansion, and deal velocity.
Location: Bangkok
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Own the target universe and full acquisition funnel by tiering the named list and setting goals, capacity allocation, and operating rhythm.
  • •Run a capped 1:many lead-gen engine over the tail with templated, archetype-segmented campaigns routed to BD.
  • •Carry marquee named accounts personally (player-coach), co-own accounts with BD, guide committee mapping, and drive multi-product land-and-expand.
  • •Direct bespoke content and exec engagement, build and own the account-level playbook.
  • •Define and own account-level and funnel measurement with MarOps/RevOps; lead and grow the team and sell the program internally.

Key Requirements

  • •6+ years in B2B marketing and/or sales, including 3+ years in ABM or named-account field marketing.
  • •Experience running full-funnel motion combining deep 1:1 ABM and scaled 1:many demand generation for a named list.
  • •Ability to allocate finite team capacity to protect ABM depth (not pure high-volume demand gen).
  • •Player-coach mindset with demonstrated business development partnership and buying-committee fluency.
  • •Comfort with multi-product selling, account + funnel measurement, CRM/MAP fluency, and people leadership.
Experience:6+ yearsB2BABMNamed accounts
Skills:LeadershipBusiness partnershipAccount planningMeasurement literacyBuilding from scratch
Certifications:ITSMAABM certification
Languages:English
Tech Stack:CRMMAPMarOpsRevOps

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Agoda
Agoda operates a global online travel booking platform offering hotels, vacation rentals, flights, and other travel services. It provides price comparison, deals, and booking management for leisure and business travelers worldwide.
Industry: TravelTech
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Singapore, Singapore
Founded: 2005
Glassdoor
Glassdoor: 3.8
WebsiteLinkedIn