Marketing Manager, Email & Martech (San Francisco, CA, US, 50334760)

Sephora
San Francisco
Workplace: HybridFull timeUSD 117,895 - 131,765 annuallyFunction: Marketing & GrowthExperience: 4+ yearsSkills: ["Strategic thinking","Analytical skills","Organizational skills","Cross-functional collaboration","Attention to detail"]

Own the strategy, execution, and optimization of complex email campaigns across Makeup, Loyalty, and value programs. Define segmentation to drive personalization, collaborate cross-functionally to deliver channel best practices, and work with Email Marketing Operations to QA and ensure accurate content, linking, and tracking. Lead adoption of Email MarTech initiatives using customer data architecture and automation, drive experimentation with emerging AI-enabled capabilities, and analyze KPIs to surface actionable insights and recommendations.

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FursaFursa
Sephora
Sephora
5 days ago

Marketing Manager, Email & Martech (San Francisco, CA, US, 50334760)

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Last checked: 8 hours agoStatus: Live

Job Summary

Own the strategy, execution, and optimization of complex email campaigns across Makeup, Loyalty, and value programs. Define segmentation to drive personalization, collaborate cross-functionally to deliver channel best practices, and work with Email Marketing Operations to QA and ensure accurate content, linking, and tracking. Lead adoption of Email MarTech initiatives using customer data architecture and automation, drive experimentation with emerging AI-enabled capabilities, and analyze KPIs to surface actionable insights and recommendations.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own strategy, execution, and optimization of complex email campaigns for Makeup, Loyalty, and value programs.
  • •Build cross-functional relationships to deliver email strategy, channel best practices, and performance-based recommendations.
  • •Define segmentation strategies to expand personalization and deepen channel engagement.
  • •Collaborate with Email Marketing Operations to QA emails, ensuring flawless content, linking, and tracking.
  • •Support execution and adoption of Email MarTech initiatives and translate business objectives into technology-enabled marketing solutions.

Pay and Benefits

Salary: USD 117,895 - 131,765 annually
Perks:Health InsuranceDentalVision401kFsaHsaPaid LeaveLearning BudgetDisability InsuranceLife Insurance

Key Requirements

  • •4+ years of experience in email and digital marketing, retail preferred.
  • •3+ years of strong understanding of email best practices, including segmentation and personalization.
  • •Proven ability to manage multiple high-visibility programs in a fast-paced, deadline-driven environment.
  • •Strong strategic and analytical skills using reporting tools to drive action.
  • •Excellent written, verbal, and presentation skills, with strong organizational and project management capabilities.
Experience:4+ yearsRetailEmail marketingDigital marketingLoyalty programs
Skills:Strategic thinkingAnalytical skillsOrganizational skillsCross-functional collaborationAttention to detail
Tech Stack:Email marketingMarketing technologySegmentationPersonalizationCustomer data architectureAutomationCampaign orchestrationAIMicrosoft OfficePowerPointWordExcel

Company Brief

Sephora
Global retailer of cosmetics, skincare, fragrance and beauty accessories operating physical stores and e-commerce. Sephora offers multi-brand product assortments, in-store services, and digital experiences and is a subsidiary of LVMH.
Industry: Omnichannel Retail
Company Size: Enterprise (1,001+ employees)
Growth: Established Company
Headquarters: Paris, France
Founded: 1969
WebsiteLinkedIn