Member of Technical Staff, Product, Growth Platform

Profound
New York
Workplace: OnsiteFull timeUSD 160,000 - 230,000 annuallyFunction: Product ManagementExperience: 4+ yearsSkills: ["CMS","A/B testing","Web analytics"]

Product Manager, Web Presence leads the marketing website as a revenue asset, bridging marketing, design, and engineering to keep the site fast, converting, and best-in-class. Own end-to-end CMS, architecture, and performance; define conversion journeys; run continuous optimization (A/B/multivariate); align messaging with PMM and content owners; manage engineering collaboration and roadmap to deliver high-impact web experiences.

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FursaFursa
Profound
Profound
3 months ago

Member of Technical Staff, Product, Growth Platform

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Source: Company careers pageValidated by: Fursa AI
Last checked: 3 hours agoStatus: Live

Job Summary

Product Manager, Web Presence leads the marketing website as a revenue asset, bridging marketing, design, and engineering to keep the site fast, converting, and best-in-class. Own end-to-end CMS, architecture, and performance; define conversion journeys; run continuous optimization (A/B/multivariate); align messaging with PMM and content owners; manage engineering collaboration and roadmap to deliver high-impact web experiences.
Location: New York
Workplace: Onsite
Employment Type: Full time
Job Function: Product Management

Key Responsibilities

  • •Own the marketing website end-to-end as a pipeline and conversion asset, including CMS, architecture, and performance.
  • •Define and maintain conversion paths and customer journeys across the site, from first touch to webinar to demo request.
  • •Run a continuous testing and optimization program (A/B, multivariate) to improve conversion rates across key pages and CTAs.
  • •Partner with PMM to ensure messaging, positioning, and content are accurately reflected across the site and updated with each launch.
  • •Manage the relationship with engineering to scope, prioritize, and QA web development work

Pay and Benefits

Salary: USD 160,000 - 230,000 annually
Equity and Bonus:Equity

Key Requirements

  • •4+ years in a web product, growth, or digital marketing role.
  • •Hands-on experience with CMS platforms, A/B testing tools, and web analytics.
  • •Comfortable working across marketing, design, and engineering without losing momentum.
  • •Highly organized with a bias toward shipping; you run a tight backlog and keep projects moving.
  • •Obsessive about conversion and deeply curious about what makes buyers take action
Experience:4+ yearsWebMarketingDigital marketing
Skills:CMSA/B testingWeb analytics
Tech Stack:CMSA/B testingWeb analytics

Company Brief

Profound
Builds an AI visibility and answer‑engine optimization platform that helps enterprise brands measure, optimize, and control how they appear across ChatGPT, Google AI, Perplexity and other AI/answer engines.
Industry: Enterprise Software
Company Size: Medium (51 to 250 employees)
Growth: Scaleup
Funding: Series B
Headquarters: New York, United States
Founded: 2024
WebsiteLinkedIn