Market Development Lead

Campbell Soup
Wisconsin, Illinois
Workplace: OnsiteFull timeUSD 67,000 - 92,200 annuallyFunction: Administration & Executive AssistanceExperience: 3+ yearsEducation: bachelorsSkills: ["Communication","Influencing","Leadership","Problem-solving","Analytical"]

Drive market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. Build relationships with IDPs, store leadership, and retailer decision makers to adapt to changing technology, retail conditions, and consumer behavior. Lead route consults, deliver weekly/quarterly sales plans, identify distribution and merchandising opportunities, coordinate inventory/logistics, and use data to communicate retailer requirements and performance insights.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Campbell Soup
Campbell Soup
1 month ago

Market Development Lead

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 10 hours agoStatus: Live

Job Summary

Drive market growth and execution by partnering with Independent Distributor Partners (IDPs) and retail outlets. Build relationships with IDPs, store leadership, and retailer decision makers to adapt to changing technology, retail conditions, and consumer behavior. Lead route consults, deliver weekly/quarterly sales plans, identify distribution and merchandising opportunities, coordinate inventory/logistics, and use data to communicate retailer requirements and performance insights.
Location: Wisconsin, Illinois
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Partner with IDPs and retail outlets to drive market growth and strengthen route health.
  • •Lead route consults and meetings to understand IDP needs, support planning, and identify growth opportunities.
  • •Execute weekly/period/quarterly sales plans to deliver targets and grow market share across the portfolio.
  • •Use data to identify retailer requirements and performance trends, and communicate insights to IDPs and internal partners.
  • •Support call coverage by coordinating inventory and logistics needs, securing incremental placements and displays, and responding to retailer concerns within 24 hours.
Travel: Low travel

Pay and Benefits

Salary: USD 67,000 - 92,200 annually
Perks:Health InsuranceDental401kPaid LeaveHoliday PayLife InsuranceDisabilityWellness Stipend

Key Requirements

  • •3+ years related sales or CPG experience, or 2+ years relevant experience with a bachelor’s degree.
  • •Strong written and verbal communication, influencing, leadership, and problem-solving skills.
  • •Proficiency in Microsoft Excel and PowerPoint.
  • •Ability to travel locally and overnight, relocate if required, and work flexible hours based on business and retailer needs.
  • •Ability to stand, walk, sit, bend, lift up to 50 pounds occasionally, and drive regularly to stores, warehouses, and hubs in the market.
Experience:3+ yearsCPG
Education:Bachelor's
Skills:CommunicationInfluencingLeadershipProblem-solvingAnalytical
Tech Stack:Microsoft OfficeMicrosoft ExcelMicrosoft PowerPoint

Company Brief

Campbell Soup
Produces and markets soups, snacks, sauces, and packaged food products under brands such as Campbell's, Pace, and Swanson. The company serves retail, foodservice, and grocery customers across North America and international markets.
Industry: Food Production
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Camden, United States
Founded: 1869
Glassdoor
Glassdoor: 3.5
WebsiteLinkedInGlassdoor