2 days ago

Measurement Partner Center of Excellence (CoE) Branding

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Advance TikTok’s measurement agenda in a key growth market by partnering with leading advertisers and agencies. Design and deliver end-to-end measurement strategies using 1st-party and 3rd-party solutions across branding and performance use cases. Lead advanced analytical projects and custom studies, translate complex findings into clear recommendations, and scale measurement practices through programs, frameworks, and market-facing thought leadership.

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Mid level

Key Responsibilities

•Drive adoption and growth of TikTok’s core measurement solutions and methodologies across the designated market.
•Develop tailored measurement strategies and learning agendas with clients and agencies aligned to business objectives.
•Design and implement end-to-end measurement plans for branding and performance use cases using 1st-party and 3rd-party solutions.
•Lead advanced analytical projects and custom studies, translating findings into clear recommendations for clients, agencies, and internal stakeholders.
•Partner cross-functionally to build and scale measurement programs, frameworks, and best practices, and represent market perspective for product narratives and roadmaps.

Key Requirements

•Significant experience in digital advertising, marketing analytics, media measurement, market research, or a related field.
•Strong understanding of advertising measurement methodologies for both brand and performance use cases, including 1st-party and 3rd-party approaches.
•Proven ability to translate data and insights into strategic recommendations that influence client investment decisions and business outcomes.
•Experience managing external stakeholders, including advertisers, agencies, and/or research partners.
•Strong project management and communication skills, including storytelling that simplifies complex concepts for non-technical audiences.

Experience:Digital advertisingMarketing analyticsMedia measurementMarket research

Skills:Client consultingAnalytical problem-solvingCommercial acumenCross-functional leadershipStorytelling

Languages:English

Tech Stack:1st-party3rd-partyAttributionLift studiesMMMExperimentation

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

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TikTok

2 days ago

Measurement Partner Center of Excellence (CoE) Branding

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Administration & Executive Assistance

Seniority: Mid level

Key Responsibilities

•Drive adoption and growth of TikTok’s core measurement solutions and methodologies across the designated market.
•Develop tailored measurement strategies and learning agendas with clients and agencies aligned to business objectives.
•Design and implement end-to-end measurement plans for branding and performance use cases using 1st-party and 3rd-party solutions.
•Lead advanced analytical projects and custom studies, translating findings into clear recommendations for clients, agencies, and internal stakeholders.
•Partner cross-functionally to build and scale measurement programs, frameworks, and best practices, and represent market perspective for product narratives and roadmaps.

Key Requirements

•Significant experience in digital advertising, marketing analytics, media measurement, market research, or a related field.
•Strong understanding of advertising measurement methodologies for both brand and performance use cases, including 1st-party and 3rd-party approaches.
•Proven ability to translate data and insights into strategic recommendations that influence client investment decisions and business outcomes.
•Experience managing external stakeholders, including advertisers, agencies, and/or research partners.
•Strong project management and communication skills, including storytelling that simplifies complex concepts for non-technical audiences.

Experience:Digital advertisingMarketing analyticsMedia measurementMarket research

Skills:Client consultingAnalytical problem-solvingCommercial acumenCross-functional leadershipStorytelling

Languages:English

Tech Stack:1st-party3rd-partyAttributionLift studiesMMMExperimentation

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn