Assistant Manager, Sports Marketing

Adidas
Manila
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 2+ yearsEducation: bachelorsSkills: ["Collaboration","Strategy implementation","Networking","Influencing","Analytical presentation"]

Lead and execute sports marketing partnerships in the Philippines by driving Sponsorships (SpoMA) and Entertainment & Influencer Marketing (EIM) strategies. You’ll support partner acquisition, contract management, activations, performance and ROI tracking, partner seeding, and entitlement utilization. Coordinate with internal teams and external agencies to deliver timely reporting and efficient budget plans that maximize brand impact and key brand moments.

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FursaFursa
Adidas
Adidas
6 hours ago

Assistant Manager, Sports Marketing

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Last checked: 6 hours agoStatus: Live

Job Summary

Lead and execute sports marketing partnerships in the Philippines by driving Sponsorships (SpoMA) and Entertainment & Influencer Marketing (EIM) strategies. You’ll support partner acquisition, contract management, activations, performance and ROI tracking, partner seeding, and entitlement utilization. Coordinate with internal teams and external agencies to deliver timely reporting and efficient budget plans that maximize brand impact and key brand moments.
Location: Manila
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Manager level

Key Responsibilities

  • •Oversee implementation of Global, EM, and SEA Sponsorships (SpoMA) and Entertainment & Influencer Marketing (EIM) strategies in the Philippines to maximize brand impact.
  • •Support identification, acquisition, and maintenance of current and next-generation brand partners; help ensure contracts are negotiated and renewed compliantly.
  • •Develop and execute partner activation calendars in collaboration with internal teams and regional partners, aligned to key brand moments.
  • •Oversee partner seeding operations (product ordering, seeding lists, prioritization, and data tracking) and monitor entitlement utilization for ROI.
  • •Manage partner profiles and reporting (contract details, stats, activation plans) and deliver on-time, in-full partner reporting while coordinating seasonal orders and supply processes.

Key Requirements

  • •Support partner acquisition, engagement, and ongoing relationship management aligned to brand goals.
  • •Support negotiating, maintaining, and renewing partner contracts in line with global sports marketing policy and budget guidelines.
  • •Develop, manage, and execute partner activation calendars and oversee the Philippines partner seeding program, including ordering, prioritization, and data tracking.
  • •Track ROI by maximizing brand partner amplification and monitoring entitlement utilization to optimize partnership benefits.
  • •Bachelor’s degree and at least 2 years of professional experience in sports/influencer marketing, with strong MS Office skills and fluent English.
Experience:2+ yearsSports marketingInfluencer marketingRetailSporting goods
Education:Bachelor's
Skills:CollaborationStrategy implementationNetworkingInfluencingAnalytical presentation
Languages:English
Tech Stack:MS OfficeMicrosoft Office

Company Brief

Adidas
Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Herzogenaurach, Germany
Founded: 1949
Glassdoor
Glassdoor: 3.8
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