Netflix

2 days ago

Manager, Social Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 58 minutes agoStatus: Live

Job Summary

Build and lead Netflix’s social marketing engine in India—growing an engaged OTT community and driving always-on cultural presence beyond title launches. Use real-time audience feedback, sentiment, and “heat” signals to shape strategic intelligence and course-correct quickly. Co-own tentpole brand moments, deliver reactive excellence, and collaborate across Content, Brand, Publicity/Comms, Product, and Partnerships to maximize cultural impact.

Location: Mumbai

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Grow and nurture Netflix’s most engaged OTT community in India and drive an always-on cultural presence beyond title launches.
•Ensure Netflix India leads monthly share of voice and shapes how titles travel across press and KOL ecosystems.
•Mine real-time audience feedback, sentiment, and heat signals to identify breakout moments and course-correct underperformance quickly.
•Represent audience insights internally and influence marketing pivots across internal forums.
•Collaborate with internal teams and marcomms partners to co-own tentpole brand beats and deliver reactive social excellence and boosting strategy.

Key Requirements

•8 to 10+ years of social marketing experience, preferably in entertainment, network/studio marketing, global digital-first brands, or a creative agency.
•Deep fluency in Indian internet behavior across cohorts and regions, including different regions in India.
•A creative mindset that can pitch compelling ideas and concept—not just execute.
•Strong content programming instincts: read a content slate, sequence conversations through a title’s lifecycle, and identify culturally primed moments.
•Able to balance creative instinct with data-led decision making and operate in ambiguity with high ownership.

Experience:8+ yearsEntertainmentSocial marketing

Skills:Creative thinkingAnalytical thinkingNarrative thinkingCross-functional collaborationData-led decision making

Languages:Hindi

Company Brief

Netflix

Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.

Industry: Streaming Platforms

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Los Gatos, United States

Founded: 1997

Glassdoor: 4.1

Website LinkedIn Glassdoor

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Netflix

2 days ago

Manager, Social Marketing

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 58 minutes agoStatus: Live

Job Summary

Location: Mumbai

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Grow and nurture Netflix’s most engaged OTT community in India and drive an always-on cultural presence beyond title launches.
•Ensure Netflix India leads monthly share of voice and shapes how titles travel across press and KOL ecosystems.
•Mine real-time audience feedback, sentiment, and heat signals to identify breakout moments and course-correct underperformance quickly.
•Represent audience insights internally and influence marketing pivots across internal forums.
•Collaborate with internal teams and marcomms partners to co-own tentpole brand beats and deliver reactive social excellence and boosting strategy.

Key Requirements

•8 to 10+ years of social marketing experience, preferably in entertainment, network/studio marketing, global digital-first brands, or a creative agency.
•Deep fluency in Indian internet behavior across cohorts and regions, including different regions in India.
•A creative mindset that can pitch compelling ideas and concept—not just execute.
•Strong content programming instincts: read a content slate, sequence conversations through a title’s lifecycle, and identify culturally primed moments.
•Able to balance creative instinct with data-led decision making and operate in ambiguity with high ownership.

Experience:8+ yearsEntertainmentSocial marketing

Skills:Creative thinkingAnalytical thinkingNarrative thinkingCross-functional collaborationData-led decision making

Languages:Hindi

Company Brief

Netflix

Global subscription streaming service that produces and distributes movies, TV series, and games across multiple devices, operating worldwide with extensive original content and localized offerings.

Industry: Streaming Platforms

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Los Gatos, United States

Founded: 1997

Glassdoor: 4.1

Website LinkedIn Glassdoor