Marketing – Customer Experience

Yum! Brands
Thailand
Workplace: HybridFull timeFunction: Customer Success & Account ManagementExperience: 2-5 yearsEducation: bachelorsSkills: ["Project management","Organizational skills","Stakeholder management","Communication","Problem-solving"]

Plan and coordinate in-store media and POP materials to support campaign windows, partnering with campaign owners and vendor partners to ensure timely, accurate content across stores. Publish a monthly in-store media brief summarizing in-store activities, monitor implementation against campaign objectives and brand standards, and collaborate cross-functionally with Marketing and Operations to deliver a seamless customer experience.

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FursaFursa
Yum! Brands
Yum! Brands
1 month ago

Marketing – Customer Experience

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Last checked: 9 hours agoStatus: Live

Job Summary

Plan and coordinate in-store media and POP materials to support campaign windows, partnering with campaign owners and vendor partners to ensure timely, accurate content across stores. Publish a monthly in-store media brief summarizing in-store activities, monitor implementation against campaign objectives and brand standards, and collaborate cross-functionally with Marketing and Operations to deliver a seamless customer experience.
Location: Thailand
Workplace: Hybrid
Employment Type: Full time
Job Function: Customer Success & Account Management
Seniority: Mid level

Key Responsibilities

  • •Lead planning and coordination of in-store media and POP materials with campaign owners for timely campaign execution.
  • •Prepare and distribute the monthly in-store media communication brief summarizing in-store media activities.
  • •Coordinate with vendor partners for timely content uploads and oversee content accuracy across stores for each campaign window.
  • •Monitor and verify implementation of in-store communication materials to ensure alignment with campaign objectives and brand standards.
  • •Collaborate cross-functionally with Marketing, Operations, and external vendors to support seamless campaign execution and operational excellence.

Key Requirements

  • •Bachelor’s degree in marketing, Business Administration, Communications, or a related field.
  • •2–5 years of experience in marketing operations, trade marketing, retail marketing, campaign execution, or a related function.
  • •Experience coordinating marketing campaigns across multiple stakeholders and vendors.
  • •Experience in retail, QSR, FMCG, or multi-unit business environments.
  • •Familiarity with in-store marketing materials, POP management, and digital signage platforms.
Experience:2-5 yearsMarketing operationsTrade marketingRetail marketingCampaign executionRetailQSRFMCGMulti-unit business
Education:Bachelor's in Marketing, Business Administration, Communications, or a related field
Skills:Project managementOrganizational skillsStakeholder managementCommunicationProblem-solving
Tech Stack:Digital signage

Company Brief

Yum! Brands
Yum! Brands is a global quick-service restaurant company that develops, franchises and operates KFC, Pizza Hut, Taco Bell and Habit Burger & Grill, serving tens of thousands of restaurants across more than 150 countries with digital and franchise-led growth strategies.
Industry: Restaurants & Food Service
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Louisville, United States
Founded: 1997
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