Founding Head of Marketing

Gridsight
San Francisco, California
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Strong writing","Executive communication","Prioritization","Low ego","Team leadership"]

Own and build the first product-marketing-led marketing function, shaping go-to-market strategy for winning and expanding strategic utility customers in the U.S. Define positioning, messaging, sales enablement, account-based growth motion, and customer proof content, while setting KPIs and measurement systems. Lead AI-forward workflows to improve research, content development, personalization, and internal marketing operations. Work closely with founders and Commercial, Product, Customer, and Engineering leaders.

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FursaFursa
Gridsight
Gridsight
1 week ago

Founding Head of Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 6 hours agoStatus: Live

Job Summary

Own and build the first product-marketing-led marketing function, shaping go-to-market strategy for winning and expanding strategic utility customers in the U.S. Define positioning, messaging, sales enablement, account-based growth motion, and customer proof content, while setting KPIs and measurement systems. Lead AI-forward workflows to improve research, content development, personalization, and internal marketing operations. Work closely with founders and Commercial, Product, Customer, and Engineering leaders.
Location: San Francisco, California
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Own and build the marketing strategy, roadmap, operating model, team, and capabilities.
  • •Set marketing goals, KPIs, and measurement systems that connect activity to account engagement, pipeline, expansion, and market position.
  • •Lead positioning and product marketing: translate technical capabilities into buyer outcomes and create sales plays and enablement materials.
  • •Build and run an account-based motion connecting Marketing, Sales, and Customer Success across acquisition, expansion, and advocacy.
  • •Develop a content and market-credibility engine: case studies, executive narratives, community programs, and coordinated launch/execution moments.

Key Requirements

  • •10+ years of B2B marketing experience, including enterprise product marketing and account-based marketing.
  • •Experience building a marketing function in an early-stage or rapidly growing company.
  • •Deep product marketing expertise across positioning, messaging, sales enablement, customer research, content marketing, and product launches.
  • •Experience supporting large, multi-stakeholder enterprise deals with long sales and procurement cycles.
  • •AI-forward mindset with practical experience using AI for research, content creation, account intelligence, personalization, analysis, or marketing operations.
Experience:10+ years
Skills:Strong writingExecutive communicationPrioritizationLow egoTeam leadership
Tech Stack:AI

Company Brief

Gridsight
Develops AI-powered inspection and analytics for electricity networks using aerial imagery and computer vision to detect defects, prioritize repairs, and improve grid reliability for utilities and asset managers.
Industry: Utilities
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