Growth and Marketing Lead

Landeed
Hyderabad
Workplace: OnsiteFull timeUSD 600,000 - 1,200,000 annuallyFunction: Marketing & GrowthExperience: 3+ yearsEducation: bachelorsSkills: ["Communication","Analytical","Collaboration","Leadership"]

Marketing leadership role responsible for building a mass-market and hyperlocal marketing engine for a land-tech brand in India. You’ll orchestrate digital and offline campaigns, tailor content to regional audiences, build trust through local language explainers, run distribution experiments with channel partners and field teams, and recruit/lead a marketing team from the ground up.

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FursaFursa
Landeed
Landeed
3 years ago

Growth and Marketing Lead

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Last checked: 9 hours agoStatus: Live

Job Summary

Marketing leadership role responsible for building a mass-market and hyperlocal marketing engine for a land-tech brand in India. You’ll orchestrate digital and offline campaigns, tailor content to regional audiences, build trust through local language explainers, run distribution experiments with channel partners and field teams, and recruit/lead a marketing team from the ground up.
Location: Hyderabad
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Run mass-market marketing campaigns across digital and offline channels to convert diverse Indian user segments.
  • •Develop hyperlocal content and performance campaigns tailored to regional languages and formats.
  • •Create trust-building communications (videos, articles, influencers, local language explainers) to address legal and financial concerns.
  • •Design and test distribution experiments with channel partners, real estate agents, MeeSeva centers, and field teams.
  • •Hire and lead a marketing team (content, ad ops, vernacular translators, on-the-ground staff) to scale growth.

Pay and Benefits

Salary: USD 600,000 - 1,200,000 annually

Key Requirements

  • •Bachelor's degree in a STEM field (Science, Technology, Engineering, or Mathematics).
  • •Minimum of 3 years of experience in digital marketing.
  • •Proven experience in developing and executing successful digital marketing campaigns.
  • •Strong analytical skills and experience in analyzing campaign data to make data-driven decisions.
  • •Excellent communication skills and the ability to work collaboratively with clients and team members.
Experience:3+ yearsProptechReal estate
Education:Bachelor's
Skills:CommunicationAnalyticalCollaborationLeadership
Tech Stack:FacebookTelegramWhatsAppDigital marketing

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

Landeed
Provides online property and rental management solutions aimed at simplifying leasing, tenant onboarding, and landlord-tenant workflows through a digital platform for residential property management.
Industry: PropTech
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