Employer Branding & IDEA Specialist

VF Corporation
Switzerland
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceSkills: ["Storytelling","Content creation","Campaign management","Collaboration","Stakeholder influence"]

Shape VF’s employer brand across EMEA by creating and managing engaging talent content across the candidate journey and touchpoints like career websites, LinkedIn, job boards, Glassdoor, and Indeed. Partner with Corporate Communication, Employee Engagement, and HR to build an employer branding content calendar. Support IDEA initiatives and collaborate with Employees Resource Groups to strengthen inclusion programs, while using analytics and CRM/media actions to improve storytelling and nurture talent communities.

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FursaFursa
VF Corporation
VF Corporation
5 days ago

Employer Branding & IDEA Specialist

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Source: Company careers pageValidated by: Fursa AI
Last checked: 40 minutes agoStatus: Live

Job Summary

Shape VF’s employer brand across EMEA by creating and managing engaging talent content across the candidate journey and touchpoints like career websites, LinkedIn, job boards, Glassdoor, and Indeed. Partner with Corporate Communication, Employee Engagement, and HR to build an employer branding content calendar. Support IDEA initiatives and collaborate with Employees Resource Groups to strengthen inclusion programs, while using analytics and CRM/media actions to improve storytelling and nurture talent communities.
Location: Switzerland
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Bring employer branding to life across EMEA and all employee lifecycle moments, creating engaging content for talent audiences.
  • •Partner with Corporate Communication, Employee Engagement, and HR to design and implement an employer branding content calendar.
  • •Support IDEA initiatives across offices, retail, and distribution center locations, including programs like #IAmRemarkable and neurodiversity awareness.
  • •Manage and optimize employer branding touchpoints across career websites, job boards, Glassdoor, and Indeed while gathering candidate insights.
  • •Lead talent acquisition programs (e.g., project marketplace and employees advocacy) and implement CRM/media actions focused on LinkedIn and the VF Workday database.

Key Requirements

  • •Extensive experience in employer branding management.
  • •Strong content creation skills, including managing campaigns and employer branding assets across multiple channels.
  • •A strong passion for inclusion, with previous IDEA experience being a plus.
  • •Fluency in English (any other European language is a plus).
  • •Knowledge of LinkedIn product suite and Workday is a plus, plus strong written and verbal communication skills.
Skills:StorytellingContent creationCampaign managementCollaborationStakeholder influence
Languages:English
Tech Stack:LinkedInWorkdayWorkday databaseGlassdoorIndeedCRMLinkedIn product suiteTalent Acquisition (TA)Social TalentEmployer branding content calendar

Company Brief

VF Corporation
Global apparel and footwear company that owns brands such as Vans, The North Face, Timberland, and Dickies. Designs, markets, and distributes branded lifestyle products through wholesale, retail, and e-commerce channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Denver, United States
Founded: 1899
Glassdoor
Glassdoor: 3.7
WebsiteLinkedInGlassdoor