Integrated Marketing, External Communications - PR

Samsung
Plano
Workplace: OnsiteFull timeFunction: Communications, PR & CommunityExperience: 4-6 yearsEducation: bachelorsSkills: ["Excel","PowerPoint","CRM","Digital marketing","Communication"]

Develop and execute integrated marketing and external communications strategies to drive brand awareness, customer engagement, and cohesive PR campaigns in Plano, TX, collaborating with cross-functional teams to optimize campaigns and brand presence.

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FursaFursa
Samsung
Samsung
3 months ago

Integrated Marketing, External Communications - PR

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Source: Company careers pageValidated by: Fursa AI
Last checked: 21 days agoStatus: Live

Job Summary

Develop and execute integrated marketing and external communications strategies to drive brand awareness, customer engagement, and cohesive PR campaigns in Plano, TX, collaborating with cross-functional teams to optimize campaigns and brand presence.
Location: Plano
Workplace: Onsite
Employment Type: Full time
Job Function: Communications, PR & Community

Key Responsibilities

  • •Develop and execute integrated marketing strategies to drive brand awareness and customer engagement.
  • •Collaborate with PR and brand marketing teams to establish creative assets (e.g., photography, logos, key visuals, messaging) and delivery schedules.
  • •Manage external communications initiatives to ensure alignment with Samsung's brand standards and communication priorities.
  • •Analyze market trends and customer behavior to inform marketing strategies and optimize campaign performance.
  • •Monitor and report on key performance indicators (KPIs) to measure the success of marketing initiatives.

Pay and Benefits

Perks:MedicalDentalVision401kTuition AssistancePaid LeaveWellness Stipend

Key Requirements

  • •Bachelor's degree in marketing, business, communications, advertising, or a related field.
Experience:4-6 yearsMarketingPRBrand management
Education:Bachelor's
Skills:ExcelPowerPointCRMDigital marketingCommunication
Languages:English
Tech Stack:Microsoft ExcelPowerPointCRM

Company Brief

Samsung
Global conglomerate known for consumer electronics, home appliances, semiconductors, displays, and mobile devices. Designs and manufactures a wide range of products and solutions for consumers, enterprises, and industrial customers worldwide.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Seoul, South Korea
Founded: 1938
Glassdoor
Glassdoor: 3.7
WebsiteLinkedIn