Paid Media Manager | Search

Incubeta
Kuala Lumpur
Workplace: OnsiteFull timeFunction: Administration & Executive AssistanceExperience: 4+ yearsSkills: ["Communication","Analytical thinking","Attention to detail","Organizational skills","Self-motivation"]

Implement and optimize search advertising campaigns across multiple platforms, owning campaign setup, ongoing optimization, and performance against targets like CPA/ROAS. Conduct keyword research, client research, and competitive landscape analysis, then deliver operational and invoicing reporting. Serve as a technical contact between account managers, clients, and creative agencies while managing expectations and supporting training and development.

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Incubeta
Incubeta
1 month ago

Paid Media Manager | Search

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Last checked: 1 hour agoStatus: Live

Job Summary

Implement and optimize search advertising campaigns across multiple platforms, owning campaign setup, ongoing optimization, and performance against targets like CPA/ROAS. Conduct keyword research, client research, and competitive landscape analysis, then deliver operational and invoicing reporting. Serve as a technical contact between account managers, clients, and creative agencies while managing expectations and supporting training and development.
Location: Kuala Lumpur
Workplace: Onsite
Employment Type: Full time
Job Function: Administration & Executive Assistance
Seniority: Mid level

Key Responsibilities

  • •Implement and optimize search advertising campaigns across various platforms to meet CPA/ROAS targets.
  • •Lead pre-launch brief and strategy discussions, including keyword research, client research, and competitive landscape analysis.
  • •Own overall account creation and campaign setup, then provide ongoing optimization and strategic feedback.
  • •Deliver client and internal reporting for both operational and invoicing purposes.
  • •Serve as a technical contact between account managers, clients, and creative agencies, managing expectations effectively.

Key Requirements

  • •4+ years running, implementing, and managing Google Ads search campaigns; Microsoft Ads and Apple Search and Search Ads 360 experience is advantageous.
  • •Implement and manage remarketing and shopping campaigns is advantageous.
  • •Set up and test tracking requirements for online campaigns.
  • •Strong knowledge of PPC search best practices and optimization techniques.
  • •Excellent MS Office skills (intermediate to advanced Excel) with strong written and verbal English.
Experience:4+ yearsDigital marketingECommerceRetailPPCGoogle Ads
Skills:CommunicationAnalytical thinkingAttention to detailOrganizational skillsSelf-motivation
Languages:English
Tech Stack:Google AdsMicrosoft AdsApple Search AdsSearch Ads 360SA360ExcelMS OfficeGDNYouTubeSmart DisplayFacebook Business ManagerTwitterCriteo

Company Brief

Incubeta
Global marketing performance agency providing media, data, creative and technology services to help brands drive growth, in-housing and digital transformation across multiple industries and markets.
Industry: Professional Services
Company Size: Large (251 to 1,000 employees)
Revenue: USD 100M to 250M
Growth: Established Company
Funding: Private Equity Backed
Headquarters: London, United Kingdom
Founded: 1995
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Glassdoor: 3.7
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