Senior Manager Wholesale Marketing

Adidas
United States
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 5-7 yearsEducation: bachelorsSkills: ["Cross-functional collaboration","Stakeholder management","Communication","Analytical thinking","Project management"]

Drive account marketing and activation strategies for key wholesale partners, aligning brand, retail, digital marketing, and strategic digital content planning to deliver best-in-class consumer experiences across the full journey and at the point of sale. Lead seasonal marketing calendars, omnichannel content execution, and in-store activations, while measuring sell-out performance and optimizing ROI through budget oversight and cross-functional collaboration.

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Adidas
Adidas
1 hour ago

Senior Manager Wholesale Marketing

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Last checked: 1 hour agoStatus: Live

Job Summary

Drive account marketing and activation strategies for key wholesale partners, aligning brand, retail, digital marketing, and strategic digital content planning to deliver best-in-class consumer experiences across the full journey and at the point of sale. Lead seasonal marketing calendars, omnichannel content execution, and in-store activations, while measuring sell-out performance and optimizing ROI through budget oversight and cross-functional collaboration.
Location: United States
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Execute seasonal account marketing and activation plans aligned to brand and sales priorities.
  • •Implement and optimize seasonal marketing calendars to drive engagement and sell-through.
  • •Lead strategic digital content planning and support omnichannel marketing strategies for wholesale partners.
  • •Oversee in-store activations, POS execution, and sell-out measurement to meet KPIs.
  • •Analyze activation effectiveness, manage budgets/cost control, and optimize ROI based on data.

Pay and Benefits

Perks:Health InsuranceDentalVision401kPaid ParentalEducation AssistanceAdoption SupportLong-term DisabilityPaid LeavePaid Holidays

Key Requirements

  • •Bachelor’s degree in business, Marketing, or a related field.
  • •5–7 years of experience in marketing, digital, account management, and/or consumer digital journey or digital content planning and execution.
  • •Proven track record executing account-based marketing strategies focused on sell-through and consumer engagement.
  • •Previous experience managing teams and driving cross-functional collaboration.
  • •Strong strategic execution and project management skills with a consumer-centric mindset.
Experience:5-7 yearsConsumer digital journeyAccount marketingRetailOmnichannelDigital marketing
Education:Bachelor's
Skills:Cross-functional collaborationStakeholder managementCommunicationAnalytical thinkingProject management
Languages:English
Tech Stack:Microsoft OfficeExcelPowerPointWord

Company Brief

Adidas
Global sportswear company designing, manufacturing, and selling athletic footwear, apparel, and accessories. Serves consumers and athletes through branded products, direct-to-consumer retail, and wholesale channels worldwide.
Industry: Fashion & Apparel
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Herzogenaurach, Germany
Founded: 1949
Glassdoor
Glassdoor: 3.8
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