Delinea

3 weeks ago

Senior Web Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Own Delinea’s web experience end-to-end, defining web strategy, persona-based journey logic, and standards that align with B2B SaaS pipeline goals. Drive conversion and engagement through continuous A/B and multivariate testing, and improve search and answer visibility across SEO/AEO/GEO, including structured data and direct-answer placements. Partner with product, marketing, brand, demand gen, and sales, and report performance using KPIs and dashboards tied to revenue.

Location: Redwood City

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Define web experience strategy, including structure, journey logic, and standards mapped to personas and buyer-journey stages.
•Run continuous conversion and engagement optimization using A/B and multivariate testing, setting targets for key conversion paths and engagement metrics.
•Own search and answer visibility across SEO/AEO/GEO, including technical SEO, structured data, and accurate representation in LLM-powered search.
•Set strategic direction by developing requirements and briefs for internal development and design teams, prioritizing the roadmap to business objectives.
•Align cross-functionally with Product Management, Product Marketing, Solution Marketing, Customer Marketing, Brand, Demand Gen, and Sales; define KPIs and report web performance tied to pipeline and revenue.

Pay and Benefits

Salary: USD 120,000 - 150,000 annually

Perks:Health InsurancePensionLife InsurancePaid Leave

Key Requirements

•7+ years in digital/web marketing with demonstrated ownership of web strategy and performance outcomes, ideally in B2B SaaS or cybersecurity.
•Strong grasp of persona-based marketing and multi-stakeholder buyer journeys, translating them into web experiences.
•Proven experience directing or briefing development and design teams (in-house or agency).
•Track record partnering cross-functionally with Product, Product/Solution Marketing, Brand, Demand Gen, and Sales.
•Strong command of SEO/AEO/GEO plus conversion rate optimization and web analytics (e.g., GA4).

Experience:B2B SaaSCybersecurity

Skills:Data-driven mindsetCross-functional communicationOwnershipStrategic thinkingCollaboration

Tech Stack:GA4SemrushAhrefsScreaming FrogA/B testingMultivariate testingStructured dataCMSTag/analytics managementLLM-powered search

Company Brief

Delinea

Provides privileged access management and identity security solutions that centralize authorization for human and machine identities, securing hybrid-cloud infrastructure, applications, and data for enterprises worldwide.

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Revenue: USD 250M to 500M

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Private Equity Backed

Headquarters: San Francisco, United States

Founded: 2004

Glassdoor: 3.6

Website LinkedIn Glassdoor

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Delinea

3 weeks ago

Senior Web Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 2 hours agoStatus: Live

Job Summary

Location: Redwood City

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Manager level

Key Responsibilities

•Define web experience strategy, including structure, journey logic, and standards mapped to personas and buyer-journey stages.
•Run continuous conversion and engagement optimization using A/B and multivariate testing, setting targets for key conversion paths and engagement metrics.
•Own search and answer visibility across SEO/AEO/GEO, including technical SEO, structured data, and accurate representation in LLM-powered search.
•Set strategic direction by developing requirements and briefs for internal development and design teams, prioritizing the roadmap to business objectives.
•Align cross-functionally with Product Management, Product Marketing, Solution Marketing, Customer Marketing, Brand, Demand Gen, and Sales; define KPIs and report web performance tied to pipeline and revenue.

Pay and Benefits

Salary: USD 120,000 - 150,000 annually

Perks:Health InsurancePensionLife InsurancePaid Leave

Key Requirements

•7+ years in digital/web marketing with demonstrated ownership of web strategy and performance outcomes, ideally in B2B SaaS or cybersecurity.
•Strong grasp of persona-based marketing and multi-stakeholder buyer journeys, translating them into web experiences.
•Proven experience directing or briefing development and design teams (in-house or agency).
•Track record partnering cross-functionally with Product, Product/Solution Marketing, Brand, Demand Gen, and Sales.
•Strong command of SEO/AEO/GEO plus conversion rate optimization and web analytics (e.g., GA4).

Experience:B2B SaaSCybersecurity

Skills:Data-driven mindsetCross-functional communicationOwnershipStrategic thinkingCollaboration

Tech Stack:GA4SemrushAhrefsScreaming FrogA/B testingMultivariate testingStructured dataCMSTag/analytics managementLLM-powered search

Company Brief

Delinea

Industry: Cybersecurity

Company Size: Enterprise (1,001+ employees)

Revenue: USD 250M to 500M

Growth: Scaleup

Valuation: Unicorn (USD 1B+)

Funding: Private Equity Backed

Headquarters: San Francisco, United States

Founded: 2004

Glassdoor: 3.6

Website LinkedIn Glassdoor