Senior Marketing Manager

Amcor
United States
Workplace: OnsiteFull timeFunction: Marketing & GrowthEducation: bachelorsSkills: ["Strategic thinking","Analytical skills","Business acumen","Cross-functional collaboration","Communication"]

Own market-segment strategy and growth for Amcor by analyzing trends, customers, and competitors to find white-space opportunities. Lead B2B and B2C customer/consumer insight programs and translate findings into value propositions. Develop go-to-market plans and launch new packaging solutions in partnership with R&D, Product Management, Pricing, and Sales, including stage-gate execution and commercialization support. Build customer relationships to expand impact in strategic accounts.

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FursaFursa
Amcor
Amcor
4 days ago

Senior Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 11 hours agoStatus: Live
Reposted: similar role first listed 1 month ago

Job Summary

Own market-segment strategy and growth for Amcor by analyzing trends, customers, and competitors to find white-space opportunities. Lead B2B and B2C customer/consumer insight programs and translate findings into value propositions. Develop go-to-market plans and launch new packaging solutions in partnership with R&D, Product Management, Pricing, and Sales, including stage-gate execution and commercialization support. Build customer relationships to expand impact in strategic accounts.
Location: United States
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop and execute segment strategies to accelerate growth and profitability by analyzing market trends, customer behaviors, and competitors.
  • •Identify market gaps and white-space opportunities and build a multi-generational innovation pipeline aligned to market needs.
  • •Lead voice-of-customer and voice-of-segment initiatives, including research, interviews, and consumer/market trend analysis to inform opportunities.
  • •Create and launch go-to-market strategies and partner with R&D to build and prioritize the innovation pipeline through product development stage-gates.
  • •Build and maintain customer partnerships by supporting commercialization efforts and expanding influence within strategic accounts.

Pay and Benefits

Perks:Health InsuranceDentalVisionPaid LeaveRetirement SavingsFlexible SpendingLife InsurancePaid ParentalCompany PaidLong-term Disability

Key Requirements

  • •Bachelor's degree required; MBA preferred.
  • •Experience in strategic marketing, product management, market development, or related commercial leadership roles.
  • •Experience launching new products, packaging materials/formats, or filling technologies.
  • •Proven business and financial acumen, including business case development and ROI analysis.
  • •Ability to develop and execute go-to-market and growth strategies, with strong communication skills.
Education:Bachelor's
Skills:Strategic thinkingAnalytical skillsBusiness acumenCross-functional collaborationCommunication

Company Brief

Amcor
Global packaging company that designs and manufactures flexible and rigid packaging solutions for food, beverage, healthcare, personal care, and home care products. Focuses on improving product protection, shelf life, recyclability, and sustainability.
Industry: Printing & Packaging
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Zurich, Switzerland
Founded: 1860
WebsiteLinkedIn