Performance Marketing Manager (Kuala Lumpur, Kuala Lumpur, MY, N/A)

Reckitt
Kuala Lumpur
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 5-8 yearsSkills: ["Adaptability","Innovation","Project management","Customer relationship management (CRM)","Data-driven decision-making"]

Own performance marketing for eCommerce across key platforms and GBUs, driving traffic acquisition and revenue growth through in-platform media, search, retargeting, social commerce, affiliates, and emerging channels. Optimize campaigns using ROAS and eCommerce-attributed GMV, test and scale new opportunities, and analyze customer and market trends. Partner with brand marketing, eCRM, and eCommerce commercial teams as the Malaysia and Singapore SME.

Loading

Loading job details...

Preparing the role view and application actions.

FursaFursa
Reckitt
Reckitt
2 months ago

Performance Marketing Manager (Kuala Lumpur, Kuala Lumpur, MY, N/A)

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI
Last checked: 12 hours agoStatus: Live
Reposted: similar role first listed 3 months ago

Job Summary

Own performance marketing for eCommerce across key platforms and GBUs, driving traffic acquisition and revenue growth through in-platform media, search, retargeting, social commerce, affiliates, and emerging channels. Optimize campaigns using ROAS and eCommerce-attributed GMV, test and scale new opportunities, and analyze customer and market trends. Partner with brand marketing, eCRM, and eCommerce commercial teams as the Malaysia and Singapore SME.
Location: Kuala Lumpur
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead planning, activation, optimization, and tracking of eCommerce digital media across GBUs and key eCommerce platforms.
  • •Develop and execute strategies to drive traffic acquisition and revenue growth through in-platform media, search, prospecting, retargeting, social commerce, affiliates, and emerging channels.
  • •Continuously optimize media performance in collaboration with agency partners to improve efficiency and results.
  • •Identify, test, and scale new media channels and build full-funnel approaches that integrate digital media with eCommerce.
  • •Track and analyze campaign performance using metrics like ROAS and eCommerce-attributed GMV, and use market/consumer insights to refine strategies.

Pay and Benefits

Perks:Parental BenefitsEmployee AssistanceLife InsuranceShare Plans

Key Requirements

  • •5-8 years in digital/online marketing performance analytics and optimization, with experience on platforms such as Shopee, Lazada, Pandamart, or Amazon considered a plus.
  • •Proven track record developing successful e-commerce strategies.
  • •Experience with digital marketing and online campaign management.
  • •Strong data analysis skills to drive decision-making and performance improvement.
  • •Familiarity with FMCG or consumer health sectors, and a clear understanding of e-commerce platforms and social media channels.
Experience:5-8 yearsE-commerceDigital marketingFMCGConsumer health
Skills:AdaptabilityInnovationProject managementCustomer relationship management (CRM)Data-driven decision-making
Tech Stack:ECommerceECRMSponsored SolutionsCitrusRetargetingSocial commerceAffiliatesROASGMVShopeeLazadaPandamartAmazon

Company Brief

Reckitt
Global consumer goods company producing health, hygiene, and home products across well-known brands. Operates in multiple markets offering over-the-counter health, personal care, and household cleaning products to consumers worldwide.
Industry: FMCG
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Slough, United Kingdom
Founded: 1999
WebsiteLinkedIn