B2B Marketing Lead, India

OpenAI
Mumbai
Workplace: RemoteFull timeFunction: Marketing & GrowthExperience: 10+ yearsSkills: ["Communication","Collaboration","Stakeholder management","Influence","Strategic execution"]

Drive OpenAI’s enterprise and B2B marketing strategy in India, shaping integrated, full-funnel programs that support enterprise adoption and pipeline growth. Lead execution across field marketing, content, customer marketing, events, executive engagement, and partner marketing, translating global B2B narratives into India-relevant campaigns. Partner closely with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to build India marketing operating rhythms and scalable B2B capabilities.

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FursaFursa
OpenAI
OpenAI
1 month ago

B2B Marketing Lead, India

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Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live

Job Summary

Drive OpenAI’s enterprise and B2B marketing strategy in India, shaping integrated, full-funnel programs that support enterprise adoption and pipeline growth. Lead execution across field marketing, content, customer marketing, events, executive engagement, and partner marketing, translating global B2B narratives into India-relevant campaigns. Partner closely with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to build India marketing operating rhythms and scalable B2B capabilities.
Location: Mumbai
Workplace: Remote
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Lead the development and execution of India B2B marketing strategy aligned with global priorities and India GTM objectives.
  • •Drive full-funnel B2B marketing programs across field marketing, content, customer marketing, events, executive engagement, and partner marketing.
  • •Partner with India GTM, Partnerships, Product Marketing, Comms, and Global Affairs to deliver integrated programs supporting enterprise adoption and pipeline growth.
  • •Translate global B2B narratives and launches into India-relevant, market-specific execution across enterprise, startup, developer, and partner motions.
  • •Establish India marketing operating rhythms including planning cycles, agency management, budget oversight, performance measurement, and reporting.

Key Requirements

  • •10+ years of experience in B2B or integrated marketing, ideally in technology, platforms, or high-growth environments.
  • •Proven track record building and executing B2B marketing programs that support enterprise or partner-led GTM motions in India (or similarly complex markets).
  • •Strong understanding of India enterprise buying dynamics, including trust, regulation, partners, SI ecosystems, and local proof points.
  • •Ability to operate at both strategic and executional levels in fast-moving, ambiguous environments.
  • •Experience working closely with Sales, GTM, Partnerships, Product Marketing, and Comms teams in a matrixed organization.
Experience:10+ yearsB2B marketingEnterpriseGTMPartner-led growthAI marketing
Skills:CommunicationCollaborationStakeholder managementInfluenceStrategic execution

Company Brief

OpenAI
Develops and deploys advanced generative AI models (including ChatGPT and DALL·E) and AI infrastructure, providing APIs and consumer products to accelerate safe AGI for broad benefit.
Industry: AI & Machine Learning
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Hectocorn (USD 100B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2015
Glassdoor
Glassdoor: 4.4
WebsiteLinkedInGlassdoor