Head of Marketing Operations

Asana
San Francisco
Workplace: HybridFull timeUSD 277,000 - 326,000 annuallyFunction: Marketing & GrowthSkills: ["Analytical thinking","Cross-functional influence","Leadership","Data-driven decision-making","AI curiosity"]

Lead global Marketing Operations across growth ops, funnel ops, and martech, setting strategic objectives and driving measurable execution for inbound, outbound, digital, and events. Mentor and scale a high-performing operations organization, diagnose data-driven bottlenecks, and influence executive stakeholders across Sales Development and Revenue. Own martech optimization and funnel health, and lead AI transformation initiatives to improve productivity and operational efficiency.

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FursaFursa
Asana
Asana
2 hours ago

Head of Marketing Operations

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Source: Company careers pageValidated by: Fursa AI
Last checked: 1 hour agoStatus: Live

Job Summary

Lead global Marketing Operations across growth ops, funnel ops, and martech, setting strategic objectives and driving measurable execution for inbound, outbound, digital, and events. Mentor and scale a high-performing operations organization, diagnose data-driven bottlenecks, and influence executive stakeholders across Sales Development and Revenue. Own martech optimization and funnel health, and lead AI transformation initiatives to improve productivity and operational efficiency.
Location: San Francisco
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Director level

Key Responsibilities

  • •Set strategic direction, objectives, and OKRs for the global Marketing Operations team to support inbound, outbound, digital marketing, and events.
  • •Lead, mentor, and scale the global operations organization, driving alignment across sales development, revenue, and regional marketing leaders.
  • •Use rigorous, data-driven insights to identify operational bottlenecks and influence executive stakeholders to defend marketing strategy.
  • •Evaluate, acquire, and optimize the enterprise martech stack with Demand Generation Systems for maximum velocity and execution quality.
  • •Optimize funnel operations (lead routing, account coverage, contact database quality) and lead AI transformation programs across marketing and sales development operations.

Pay and Benefits

Salary: USD 277,000 - 326,000 annually
Equity and Bonus:Equity
Perks:Health InsuranceGym MembershipRetirementEquity

Key Requirements

  • •Proven track record as a senior operational leader (VP or equivalent executive level) in a high-growth, scale-stage enterprise B2B company.
  • •Highly analytical mindset with experience using complex data to set targets, diagnose operational issues, and measure business impact.
  • •Demonstrated ability to lead, mentor, and scale large global teams, including managing managers, in a matrixed enterprise environment.
  • •Experience designing and executing AI solutions or prototypes to modernize marketing tech stacks and sales development workflows.
  • •Deep functional expertise in enterprise martech stacks, lead routing, funnel architecture, and data governance.
Experience:Enterprise B2BMarketing operationsMartech
Skills:Analytical thinkingCross-functional influenceLeadershipData-driven decision-makingAI curiosity
Languages:English
Tech Stack:MartechAI

Company Brief

Asana
Asana provides a work management platform that helps teams coordinate, track, and manage tasks, projects, and workflows. It offers collaboration, task tracking, automation, and reporting tools for organizations of all sizes.
Industry: Enterprise Software
Company Size: Enterprise (1,001+ employees)
Revenue: USD 500M to 1B
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: San Francisco, United States
Founded: 2008
Glassdoor
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