Regional Marketing Manager (Englewood Cliffs, USA)

Ferrari N.V.
United States
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 3+ yearsEducation: bachelorsSkills: ["Communication","Presentation","Data-driven","Multi-tasking","Coaching"]

Oversee Ferrari’s regional marketing activities for an assigned group of dealers, ensuring strategies align with Ferrari’s corporate vision and North America sales objectives. Lead quarterly dealer visits, serve as the manufacturer’s lead marketing representative, develop dealer marketing initiatives with KPIs, and coordinate sponsor-partner marketing with national and dealer events. Manage marketing programs, dealer marketing systems (CRM and planning tools), ensure compliance with Ferrari guidelines, and coach dealers through best-practice sharing.

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Ferrari N.V.
Ferrari N.V.
1 month ago

Regional Marketing Manager (Englewood Cliffs, USA)

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Last checked: 23 hours agoStatus: Live

Job Summary

Oversee Ferrari’s regional marketing activities for an assigned group of dealers, ensuring strategies align with Ferrari’s corporate vision and North America sales objectives. Lead quarterly dealer visits, serve as the manufacturer’s lead marketing representative, develop dealer marketing initiatives with KPIs, and coordinate sponsor-partner marketing with national and dealer events. Manage marketing programs, dealer marketing systems (CRM and planning tools), ensure compliance with Ferrari guidelines, and coach dealers through best-practice sharing.
Location: United States
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Oversee Ferrari regional marketing activities for an assigned group of Ferrari dealers in a region and align dealer strategy/tactics with corporate vision and North America sales objectives.
  • •Prepare for and attend quarterly dealer visits with the Regional Manager and Aftersales Business Manager to ensure alignment on messaging and vision.
  • •Develop regional dealer marketing initiatives with corresponding KPIs and consult, advise, and support dealers as needed.
  • •Coordinate major North America sponsor partners with dealer and national events, and distribute key marketing communications to dealers.
  • •Maintain marketing processes and platforms (including Ferrari Contact Plan/Concierge/Ferrari Support and the Ferrari Event Management Platform) and monitor dealer compliance with Ferrari guidelines.
Travel: High travel

Key Requirements

  • •Bachelor’s degree with strong related experience.
  • •3 years of experience in the luxury or luxury automobile market.
  • •Extremely strong verbal and written communication skills with strong presentation skills.
  • •Extremely data-driven approach, with the ability to interact effectively with dealership management and clients.
  • •Highly proficient in Microsoft Office and ability to work with latest website technologies and trends.
Experience:3+ yearsLuxuryLuxury automobiles
Education:Bachelor's
Skills:CommunicationPresentationData-drivenMulti-taskingCoaching
Tech Stack:CRMMicrosoft Office

Company Brief

Ferrari N.V.
Designs, manufactures, and sells luxury sports cars and high-performance vehicles, and participates in motorsport activities. Ferrari also offers branded merchandise, licensing and customer experiences worldwide.
Industry: Automotive
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Maranello, Italy
Founded: 1947
WebsiteLinkedIn