Head of Growth - Paid Social

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Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Lead the strategy, development and execution of all growth marketing initiatives for our wellness app, partnering with the CMO and cross-functional teams. Oversee creative and user acquisition, drive data-driven growth, and build a world-class growth organization to scale mobile-first products globally.

Location: Cyprus

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Oversee the strategy, development, and execution of all growth marketing initiatives around the app — performance channels, lifecycle marketing, cooperation with organic, funnel optimization, and more.
•Collaborate with the executive team to align growth objectives with overall business goals.
•Effectively model and measure marketing impact, anticipating trends and events that will create opportunities for growth — and capitalizing on them.
•Build, develop, and coach a world-class growth team as the company continues on a path of rapid expansion; foster a culture of high performance, learning, curiosity, and ownership.
•Know our users like you know your friends — master every part of the user journey, understand their needs, motivations, and concerns, and work tirelessly to deliver lasting value.

Key Requirements

•5+ years of experience building and leading successful performance marketing teams in the B2C space, supporting mobile-first products.
•Strong, hands-on understanding of Performance Marketing, UAM, Creatives, and PGM — or deep expertise across several of these areas.
•Proven track record of scaling app growth meaningfully (10x stories welcome).
•Able to balance data, analytics, and performance marketing capabilities with the creative storytelling that activates and motivates new and existing users.
•Experience with marketing automation tools, AI and analytics platforms.

Experience:5+ yearsWellnessMobile appsSaaSGrowth marketingB2C

Skills:LeadershipCommunicationStrategic thinkingData-drivenCollaboration

Tech Stack:Marketing automationAIAnalytics platforms

Company Brief

Welltech

Develops digital wellbeing and health technology solutions aimed at improving employee and consumer wellness through software platforms, monitoring tools, and personalized health programs integrated with corporate wellbeing initiatives.

Industry: Wellness & Preventive Health

Website

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Welltech

1 month ago

Head of Growth - Paid Social

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 3 hours agoStatus: Live

Job Summary

Location: Cyprus

Workplace: Remote

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Sr. Director level

Key Responsibilities

•Oversee the strategy, development, and execution of all growth marketing initiatives around the app — performance channels, lifecycle marketing, cooperation with organic, funnel optimization, and more.
•Collaborate with the executive team to align growth objectives with overall business goals.
•Effectively model and measure marketing impact, anticipating trends and events that will create opportunities for growth — and capitalizing on them.
•Build, develop, and coach a world-class growth team as the company continues on a path of rapid expansion; foster a culture of high performance, learning, curiosity, and ownership.
•Know our users like you know your friends — master every part of the user journey, understand their needs, motivations, and concerns, and work tirelessly to deliver lasting value.

Key Requirements

•5+ years of experience building and leading successful performance marketing teams in the B2C space, supporting mobile-first products.
•Strong, hands-on understanding of Performance Marketing, UAM, Creatives, and PGM — or deep expertise across several of these areas.
•Proven track record of scaling app growth meaningfully (10x stories welcome).
•Able to balance data, analytics, and performance marketing capabilities with the creative storytelling that activates and motivates new and existing users.
•Experience with marketing automation tools, AI and analytics platforms.

Experience:5+ yearsWellnessMobile appsSaaSGrowth marketingB2C

Skills:LeadershipCommunicationStrategic thinkingData-drivenCollaboration

Tech Stack:Marketing automationAIAnalytics platforms

Company Brief

Welltech

Industry: Wellness & Preventive Health

Website