Money Management Demand Generation Manager, Americas

Stripe
Seattle, Mexico
Workplace: OnsiteFull timeFunction: Marketing & GrowthSkills: ["Organization","Project management","Data-driven decision making","Stakeholder collaboration","Navigating ambiguity"]

Own regional Money Management demand generation across the US, Canada, and Latin America. Build and optimize multi-channel, full-funnel programs that reach decision-makers through paid media, content, events, ABM, and other motions. Set priorities and allocate budget, connect global campaign strategy with regional execution, and measure business and revenue metrics across the sales funnel. Partner with Global Campaigns, Events, Product Sales, Sales Development, and Sales Operations to grow pipeline and market share.

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FursaFursa
Stripe
Stripe
19 hours ago

Money Management Demand Generation Manager, Americas

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Source: Company careers pageValidated by: Fursa AI
Last checked: 9 hours agoStatus: Live

Job Summary

Own regional Money Management demand generation across the US, Canada, and Latin America. Build and optimize multi-channel, full-funnel programs that reach decision-makers through paid media, content, events, ABM, and other motions. Set priorities and allocate budget, connect global campaign strategy with regional execution, and measure business and revenue metrics across the sales funnel. Partner with Global Campaigns, Events, Product Sales, Sales Development, and Sales Operations to grow pipeline and market share.
Location: Seattle, Mexico
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Lead regional multi-channel Money Management marketing strategy and campaigns to drive demand (e.g., paid media, content syndication, digital events, ABM).
  • •Build region-specific marketing activations with channel leads to unlock local opportunities for Money Management audiences.
  • •Create a cross-GTM coalition across Global Campaigns, Events, Product Sales, Sales Development, and Sales Operations to grow pipeline.
  • •Own key business and revenue metrics for Money Management across the sales funnel, including conversion, channel mix effectiveness, and pipeline health.
  • •Represent the Americas as Stripe expands Money Management go-to-market and help evolve Stripe’s demand generation approach for the area.

Key Requirements

  • •5+ years running scaled digital demand generation programs (demand generation, growth marketing, or regional marketing).
  • •GTM direct ownership of an audience or product segment at a B2B company.
  • •Build multi-channel demand generation strategies and integrated activations across paid media, content marketing, and email marketing.
  • •Assess business health using go-to-market metrics (lead generation, funnel conversion, pipeline progress, channel performance) and translate insights into actions.
  • •Strong organization and project management to manage multiple complex programs with partners across Sales and Marketing.
Experience:B2BDemand generationGrowth marketingDigital marketingFinTechPayments
Skills:OrganizationProject managementData-driven decision makingStakeholder collaborationNavigating ambiguity
Languages:English
Tech Stack:AILLMAgentic capabilitiesMarTech

Company Brief

Stripe
Provides payment processing APIs and financial infrastructure for internet businesses. Powers online payments for millions of companies from startups to Fortune 500s.
Industry: Payments
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Scaleup
Valuation: Decacorn (USD 10B+)
Funding: Series E+
Headquarters: San Francisco, United States
Founded: 2010
Glassdoor
Glassdoor: 4.2
WebsiteLinkedInGlassdoor