Product Marketing

Gigs
New York
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 6-8 yearsSkills: ["Communication","Collaboration","Analytical thinking","Problem-solving"]

Growth-focused marketing lead driving product adoption and revenue in a data-driven, cross-functional, B2B2C environment. Build and scale campaigns from awareness to retention, partner with Design, Product, GTM, and customer marketing teams, and translate internal data into GTM strategy and measurable impact for US audiences.

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FursaFursa
Gigs
Gigs
8 months ago

Product Marketing

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Source: Company careers pageValidated by: Fursa AI
Last checked: 8 hours agoStatus: Live

Job Summary

Growth-focused marketing lead driving product adoption and revenue in a data-driven, cross-functional, B2B2C environment. Build and scale campaigns from awareness to retention, partner with Design, Product, GTM, and customer marketing teams, and translate internal data into GTM strategy and measurable impact for US audiences.
Location: New York
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Sr. Manager level

Key Responsibilities

  • •Drive consumer love and business impact by coordinating cross-functional launches with internal teams and customer GTM partners to deliver strong end-user growth.
  • •Develop revenue-driving partner campaigns and content with partners, focusing on activation and retention metrics within apps and partner ecosystems.
  • •Inform GTM strategy and analytics by shaping consumer acquisition strategies using internal data and market insights; build measurement to understand US audiences.
  • •Scale partner marketing post-launch by evolving launch campaigns into always-on programs with internal teams and customers.
Travel: Low travel

Pay and Benefits

Equity and Bonus:Equity
Perks:EquityHome OfficeLearning BudgetPhone PlanData Plan

Key Requirements

  • •6–8 years of relevant experience in growth or product marketing, ideally in a fast-paced consumer tech environment.
Experience:6-8 yearsFintechTelecomMarketing
Skills:CommunicationCollaborationAnalytical thinkingProblem-solving
Languages:English

Company Brief

Gigs
Operates a blockchain-based marketplace and platform for musicians and fans, enabling NFT drops, digital collectibles, ticketing and fan engagement tools to monetize music, live events, and creator experiences using decentralized technologies.
Industry: Music Industry
Website