AspenTech

2 weeks ago

Industrial AI Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 10 hours agoStatus: Live

Job Summary

Own the marketing strategy and go-to-market direction for AspenTech’s Industrial AI portfolio. Lead positioning, messaging, segmentation, and commercialization priorities across offerings like AVA and Aspen Hybrid Models. Partner with Product Management, Sales, Solution Consulting, and field teams to shape launch strategy and roadmap storytelling, develop differentiated value propositions, and create sales enablement and customer-facing content to drive awareness, demand, and adoption.

Location: Houston

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own the marketing strategy for AspenTech’s Industrial AI portfolio, including positioning, messaging, segmentation, commercialization priorities, and go-to-market direction.
•Define and drive the portfolio narrative for Industrial AI with consistent messaging across AI-enabled offerings and differentiated product-level value propositions.
•Partner with Product Management and commercial stakeholders to shape launch strategy, roadmap storytelling, market introduction plans, and adoption priorities.
•Develop sales enablement materials such as messaging frameworks, presentations, battlecards, competitive insights, and supporting materials.
•Lead creation of customer-facing content and events materials, including solution briefs, thought leadership, customer stories, abstracts, demos, and proof points.

Travel: Medium travel

Key Requirements

•Bachelor’s degree in a technical discipline (e.g., Chemical Engineering, Mechanical Engineering, Industrial Engineering, Computer Science, Data Science, or related).
•5–10 years of experience in product marketing, solution marketing, or technical marketing for enterprise, industrial, or other complex software offerings.
•At least 5 years of experience marketing AI-enabled products or AI-driven software solutions.
•Proven experience owning product/portfolio marketing strategy, including positioning, messaging, narrative development, go-to-market direction, and launch planning.
•Ability to translate complex AI capabilities into clear business value and develop differentiated value propositions.

Experience:5-10 yearsEnterprise softwareIndustrial softwareAIArtificial intelligence

Education:Bachelor's

Skills:PresentationCommunicationWritingAnalytical skillsSelf-directed

Tech Stack:Industrial AIAVAAspen Hybrid ModelsAsset Performance ManagementPerformance EngineeringManufacturing & Supply ChainSubsurface Science & EngineeringDigital Grid Management

Company Brief

AspenTech

Provides software and AI-driven solutions for process industries to optimize asset performance, engineering, and operations. Helps energy, chemicals, and manufacturing companies improve efficiency, reliability, and sustainability.

Industry: Industrial Automation

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Bedford, United States

Founded: 1981

Website LinkedIn

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AspenTech

2 weeks ago

Industrial AI Product Marketing Manager

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 10 hours agoStatus: Live

Job Summary

Location: Houston

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own the marketing strategy for AspenTech’s Industrial AI portfolio, including positioning, messaging, segmentation, commercialization priorities, and go-to-market direction.
•Define and drive the portfolio narrative for Industrial AI with consistent messaging across AI-enabled offerings and differentiated product-level value propositions.
•Partner with Product Management and commercial stakeholders to shape launch strategy, roadmap storytelling, market introduction plans, and adoption priorities.
•Develop sales enablement materials such as messaging frameworks, presentations, battlecards, competitive insights, and supporting materials.
•Lead creation of customer-facing content and events materials, including solution briefs, thought leadership, customer stories, abstracts, demos, and proof points.

Travel: Medium travel

Key Requirements

•Bachelor’s degree in a technical discipline (e.g., Chemical Engineering, Mechanical Engineering, Industrial Engineering, Computer Science, Data Science, or related).
•5–10 years of experience in product marketing, solution marketing, or technical marketing for enterprise, industrial, or other complex software offerings.
•At least 5 years of experience marketing AI-enabled products or AI-driven software solutions.
•Proven experience owning product/portfolio marketing strategy, including positioning, messaging, narrative development, go-to-market direction, and launch planning.
•Ability to translate complex AI capabilities into clear business value and develop differentiated value propositions.

Experience:5-10 yearsEnterprise softwareIndustrial softwareAIArtificial intelligence

Education:Bachelor's

Skills:PresentationCommunicationWritingAnalytical skillsSelf-directed

Tech Stack:Industrial AIAVAAspen Hybrid ModelsAsset Performance ManagementPerformance EngineeringManufacturing & Supply ChainSubsurface Science & EngineeringDigital Grid Management

Company Brief

AspenTech

Industry: Industrial Automation

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Bedford, United States

Founded: 1981

Website LinkedIn