Growth Marketing Manager

Totus - Rethinking gift cards
United States
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 3-6 yearsSkills: ["Analytical","Communication","Collaboration","Problem-solving"]

We’re hiring our first marketer to own and define the entire marketing function from day one. You’ll build and execute a full-funnel growth engine for a B2B SaaS gift-card platform, leading demand gen, branding, and product marketing. Based in Scottsdale, you’ll work cross-functionally with Sales and Product in a hybrid setup, with potential to scale into head of marketing as we grow.

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Totus - Rethinking gift cards
Totus - Rethinking gift cards
7 months ago

Growth Marketing Manager

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Source: Company careers pageValidated by: Fursa AI
Last checked: 14 hours agoStatus: Live

Job Summary

We’re hiring our first marketer to own and define the entire marketing function from day one. You’ll build and execute a full-funnel growth engine for a B2B SaaS gift-card platform, leading demand gen, branding, and product marketing. Based in Scottsdale, you’ll work cross-functionally with Sales and Product in a hybrid setup, with potential to scale into head of marketing as we grow.
Location: United States
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Own end-to-end digital demand generation including paid search/social, SEO, email marketing, and lifecycle campaigns to deliver high-quality B2B pipeline.
  • •Build and scale the PPC engine across platforms with strict ROI discipline.
  • •Fully own HubSpot implementation, automation workflows, lead scoring, nurturing, and reporting dashboards.
  • •Create best-in-class content (blog, case studies, website copy, social, video) to position Totus as the modern gift-card/incentive platform.
  • •Partner with Sales and Product to develop sales collateral, run co-marketing with brand partners, and convert happy customers into case studies and referrals
Travel: Low travel

Key Requirements

  • •3–6 years of hands-on digital marketing experience with clear evidence of driving revenue impact in B2B SaaS, fintech, or ecommerce.
  • •Deep HubSpot expertise—set it up from scratch or optimized an existing instance to drive revenue.
  • •Experience building and scaling paid acquisition campaigns (Google Ads + LinkedIn) to 50K–200K+ monthly spend with strong ROAS.
  • •Proven content/brand capabilities: capable of long-form content (case studies, blog posts) and short-form content (LinkedIn, emails) that convert.
  • •Strong analytical rigor and ability to move quickly in ambiguity
Experience:3-6 yearsB2b SaaSFintechEcommerce
Skills:AnalyticalCommunicationCollaborationProblem-solving
Languages:English
Tech Stack:HubSpotGoogle AdsLinkedInSEOEmail marketingCanvaFigmaMidjourneyRunway

Company Brief

Totus - Rethinking gift cards
Provides a modern gift card platform for businesses, enabling branded digital and physical gift card issuance, flexible redemption, and mobile-first gifting solutions to drive customer acquisition and retain revenue through gift card programs.
Industry: Fintech Infrastructure
Website