TikTok Shop - Business Development Manager( Electronics, Books, Hardlines & Virtual Goods)

TikTok
Los Angeles
Workplace: OnsiteFull timeFunction: Business Development & PartnershipsExperience: 3+ yearsSkills: ["Communication","Cross-team collaboration","Problem-solving","Analytical thinking","Adaptability"]

Drive topline revenue growth for TikTok’s US Commerce business by scaling an enterprise partner book and building a sustainable seller ecosystem across Electronics, Books, Hardlines, and Virtual Goods. Own business development strategy and seller acquisition pipeline, develop partner relationships, and collaborate cross-functionally to grow GMV while improving adoption of livestream, affiliate, and ShopTab. Track performance and surface actionable insights to improve seller conversion and activation quality.

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FursaFursa
TikTok
TikTok
1 month ago

TikTok Shop - Business Development Manager( Electronics, Books, Hardlines & Virtual Goods)

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Last checked: 20 hours agoStatus: Live

Job Summary

Drive topline revenue growth for TikTok’s US Commerce business by scaling an enterprise partner book and building a sustainable seller ecosystem across Electronics, Books, Hardlines, and Virtual Goods. Own business development strategy and seller acquisition pipeline, develop partner relationships, and collaborate cross-functionally to grow GMV while improving adoption of livestream, affiliate, and ShopTab. Track performance and surface actionable insights to improve seller conversion and activation quality.
Location: Los Angeles
Workplace: Onsite
Employment Type: Full time
Job Function: Business Development & Partnerships

Key Responsibilities

  • •Define business development strategy and lead key initiatives to build a sustainable seller ecosystem through Mass Acquisition & Incubation across Electronics, Books, Hardlines, and Virtual Goods.
  • •Build and manage a seller pipeline by identifying opportunities with category leadership and converting prospects into productive TikTok Shop sellers.
  • •Develop and manage partner relationships to support market outreach, lead generation, and seller growth objectives.
  • •Collaborate with internal cross-functional teams to coordinate resources, drive seller GMV growth, and improve adoption of livestream, affiliate, and ShopTab.
  • •Track pipeline and acquisition performance, surface actionable insights, and work cross-functionally to improve seller conversion and activation quality.

Key Requirements

  • •3+ years of experience in business development, seller acquisition, partnerships, account management, or sales for a retailer or e-commerce platform.
  • •Experience managing a scalable process to meet business targets and applying analytical/problem-solving skills to improve processes for growth.
  • •Excellent communication skills and cross-team collaboration, with the ability to move initiatives forward.
  • •Ability to thrive in ambiguity and adjust quickly to change.
  • •Structured thinking with strong data sense, analytical skills, and judgment.
Experience:3+ years
Skills:CommunicationCross-team collaborationProblem-solvingAnalytical thinkingAdaptability

Company Brief

TikTok
Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.
Industry: Digital Media
Company Size: Enterprise (1,001+ employees)
Growth: Scaleup
Headquarters: Singapore, Singapore
Founded: 2016
WebsiteLinkedIn