Category (Growth) Specialist (VEH and GDS)

Carousell Group
Ho Chi Minh City
Workplace: OnsiteFull timeFunction: Marketing & GrowthExperience: 2+ yearsSkills: ["Analytical thinking","Problem-solving","Ownership","Communication","Attention to detail"]

Own the growth strategy for Autos (VEH) and Goods (GDS), connecting seller success to revenue outcomes. Drive market-health monitoring, segmentation, and monetization through end-to-end pricing and premium-package experiments. Partner with Product, Commercial, Marketing, Tech, and Data to run A/B tests, improve adoption, and optimize post-launch performance. Use SQL/BigQuery and AI-native tooling to turn insights into self-serve dashboards, reporting, and concise leadership narratives.

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Carousell Group
Carousell Group
3 hours ago

Category (Growth) Specialist (VEH and GDS)

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Last checked: 2 hours agoStatus: Live

Job Summary

Own the growth strategy for Autos (VEH) and Goods (GDS), connecting seller success to revenue outcomes. Drive market-health monitoring, segmentation, and monetization through end-to-end pricing and premium-package experiments. Partner with Product, Commercial, Marketing, Tech, and Data to run A/B tests, improve adoption, and optimize post-launch performance. Use SQL/BigQuery and AI-native tooling to turn insights into self-serve dashboards, reporting, and concise leadership narratives.
Location: Ho Chi Minh City
Workplace: Onsite
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Mid level

Key Responsibilities

  • •Co-own VEH and GDS strategy and contribute to annual and quarterly planning to connect seller success to revenue outcomes.
  • •Drive market-health efforts by monitoring supply–demand balance, listing quality, buyer–seller matching, and seller retention; identify leading indicators early.
  • •Run monetization as a product by designing and executing pricing and premium-package experiments and measuring adoption and downstream seller impact.
  • •Build segmentation of sellers across VEH and GDS and turn each segment into playbooks for Product, Commercial, and Marketing.
  • •Use data and AI-native tools to support product discovery, A/B testing, post-launch optimization, and leadership reporting with dashboards and narratives.

Pay and Benefits

Perks:Social InsuranceHealth InsuranceAnnual LeavePaid LeaveLearning BudgetAnnual BonusMeal AllowanceBirthday Leave

Key Requirements

  • •2+ years of experience in marketplaces, e-commerce, or classified platforms, with familiarity with the Vietnamese automotive or consumer-goods market as a plus.
  • •Proficient in SQL/BigQuery for data extraction and building self-serve dashboards (Looker, Tableau, Power BI, or Google App Script).
  • •Proven track record designing, executing, and analyzing end-to-end monetization or pricing experiments.
  • •AI & automation mindset with proven track record in applying it to work.
  • •Fluent in English and Vietnamese, with high attention to detail for leadership data reporting.
Experience:2+ yearsMarketplacesE-commerceClassifieds
Skills:Analytical thinkingProblem-solvingOwnershipCommunicationAttention to detail
Languages:EnglishVietnamese
Tech Stack:SQLBigQueryExcelGoogle SheetsLookerTableauPower BIGoogle App ScriptClaudeA/B testing

Company Brief

Carousell Group
Carousell Group operates a classifieds and C2C marketplace across Southeast Asia, enabling users to buy and sell pre-loved items and providing associated services like listings, payments and buyer protection.
Industry: Online Marketplaces
Company Size: Large (251 to 1,000 employees)
Growth: Scaleup
Valuation: Unicorn (USD 1B+)
Headquarters: Singapore, Singapore
Founded: 2012
Glassdoor
Glassdoor: 3.7
WebsiteLinkedInGlassdoor