1 day ago

Product Marketing Manager, Apps, Gaming, Leads - TikTok Singapore

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Own end-to-end product growth and adoption for TikTok advertising and measurement solutions across Apps, Gaming, and Lead Generation in Japan and South Korea. Use data-driven insights, experimentation, and market analysis to develop go-to-market strategies, optimize product positioning, and drive measurable revenue growth. Partner with Sales, Business Marketing, and global product teams to enable adoption through training and data-backed materials, while serving as the voice of market and advertisers.

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own end-to-end product growth and adoption for TikTok advertising and measurement solutions across Apps, Gaming, and Lead Generation in South Korea and Japan.
•Drive measurable business growth by translating performance data, market signals, and advertiser insights into scalable best practices with Sales.
•Develop insight-led strategies and go-to-market programs with Sales leadership, Business Marketing, and global/regional product marketing teams.
•Use data, experimentation, and market analysis to identify growth opportunities and optimize product positioning to unlock incremental revenue.
•Design and deliver product enablement, including sales training and data-backed marketing materials that accelerate adoption and performance.

Key Requirements

•Bachelor’s degree or above with 5+ years of experience in product marketing, product strategy, digital advertising, or related fields.
•Proven data-driven decision-making to solve complex business problems and drive growth.
•Ability to influence and align cross-functional stakeholders in a matrixed, fast-moving organization.
•Strategic thinking to translate data insights into clear strategies, programs, and execution plans.
•Fluency in English to engage with customers and internal stakeholders across Japan, Korea, and Singapore.

Experience:5+ yearsDigital advertisingProduct marketingApp marketingGaming advertisingLead generation

Education:Bachelor's

Skills:Strategic thinkingData-driven decision-makingCross-functional influencePrioritizationProblem-solving

Languages:English

Company Brief

TikTok

Short-form video platform that lets users create, share, and discover entertainment content through algorithmic recommendations. It also offers advertising and creator tools for brands, influencers, and businesses.

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn

Loading job details...

Preparing the role view and application actions.

TikTok

1 day ago

Product Marketing Manager, Apps, Gaming, Leads - TikTok Singapore

✓ Verified Job

Canonical indexed version, validated from employer's careers page.

Source: Company careers pageValidated by: Fursa AI

Last checked: 11 hours agoStatus: Live

Job Summary

Location: Singapore

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Mid level

Key Responsibilities

•Own end-to-end product growth and adoption for TikTok advertising and measurement solutions across Apps, Gaming, and Lead Generation in South Korea and Japan.
•Drive measurable business growth by translating performance data, market signals, and advertiser insights into scalable best practices with Sales.
•Develop insight-led strategies and go-to-market programs with Sales leadership, Business Marketing, and global/regional product marketing teams.
•Use data, experimentation, and market analysis to identify growth opportunities and optimize product positioning to unlock incremental revenue.
•Design and deliver product enablement, including sales training and data-backed marketing materials that accelerate adoption and performance.

Key Requirements

•Bachelor’s degree or above with 5+ years of experience in product marketing, product strategy, digital advertising, or related fields.
•Proven data-driven decision-making to solve complex business problems and drive growth.
•Ability to influence and align cross-functional stakeholders in a matrixed, fast-moving organization.
•Strategic thinking to translate data insights into clear strategies, programs, and execution plans.
•Fluency in English to engage with customers and internal stakeholders across Japan, Korea, and Singapore.

Experience:5+ yearsDigital advertisingProduct marketingApp marketingGaming advertisingLead generation

Education:Bachelor's

Skills:Strategic thinkingData-driven decision-makingCross-functional influencePrioritizationProblem-solving

Languages:English

Company Brief

TikTok

Industry: Digital Media

Company Size: Enterprise (1,001+ employees)

Growth: Scaleup

Headquarters: Singapore, Singapore

Founded: 2016

Website LinkedIn