Regional Marketing Manager, Middle East

Thales
Dubai
Workplace: HybridFull timeFunction: Marketing & GrowthExperience: 7+ yearsEducation: bachelorsSkills: ["Strategic planning","Hands-on execution","Organizational skills","Stakeholder management"]

Own and execute the annual field and channel marketing strategy for the Middle East, Turkey & Sub-Saharan Africa region. Partner with regional direct and indirect sales teams to drive pipeline acceleration, revenue growth, partner engagement, and brand visibility through integrated B2B campaigns and events. Manage co-op planning, event logistics, KPI tracking, and ROI measurement, collaborating with ABM, digital, and product marketing teams to align messaging and programs.

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FursaFursa
Thales
Thales
1 day ago

Regional Marketing Manager, Middle East

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Source: Company careers pageValidated by: Fursa AI
Last checked: 18 hours agoStatus: Live
Reposted: similar role first listed 4 months ago

Job Summary

Own and execute the annual field and channel marketing strategy for the Middle East, Turkey & Sub-Saharan Africa region. Partner with regional direct and indirect sales teams to drive pipeline acceleration, revenue growth, partner engagement, and brand visibility through integrated B2B campaigns and events. Manage co-op planning, event logistics, KPI tracking, and ROI measurement, collaborating with ABM, digital, and product marketing teams to align messaging and programs.
Location: Dubai
Workplace: Hybrid
Employment Type: Full time
Job Function: Marketing & Growth

Key Responsibilities

  • •Develop and execute the annual regional field marketing plan aligned to revenue and pipeline targets.
  • •Partner with sales and channel leadership to define GTM priorities and vertical focus areas.
  • •Execute integrated enterprise B2B campaigns across digital, field, and partner channels.
  • •Drive webinars, executive roundtables, workshops, tradeshows, and industry conferences, including end-to-end event management.
  • •Track KPIs (pipeline contribution, conversion rates, event ROI) and manage co-op planning, execution oversight, and reporting.

Key Requirements

  • •7+ years of field and/or channel marketing experience within the META region.
  • •Proven B2B technology marketing experience (cybersecurity preferred).
  • •Strong understanding of Middle East, Turkey, and Sub-Saharan market dynamics.
  • •Experience with Salesforce, marketing automation (e.g., Marketo), and reporting platforms (e.g., Power BI).
  • •Ability to balance strategic planning with hands-on execution and manage multiple projects against deadlines.
Experience:7+ yearsB2B technology marketingCybersecurityField marketingChannel marketingMETA region
Education:Bachelor's in Marketing, Business, or related field
Skills:Strategic planningHands-on executionOrganizational skillsStakeholder management
Languages:EnglishArabicTurkish
Tech Stack:SalesforceMarketoPower BI

Company Brief

Thales
Designs and delivers advanced systems and services for aerospace, defence, security, and digital identity and cybersecurity markets, serving government and commercial customers worldwide.
Industry: Defense Technology
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Paris, France
Founded: 2000
WebsiteLinkedIn