Business Manager - Marketing, Messaging & Personalization (MM&P)

Discover Financial
New York, Virginia, Richmond, Chicago, Illinois
Full timeUSD 149,800 - 205,100 annuallyFunction: Marketing & GrowthExperience: 3+ yearsSkills: ["Strategic leadership","People leadership","Coaching","Problem-solving","Executive communication"]

Lead analytics-driven strategy for emerging push messaging channels within the Marketing, Messaging & Personalization team. Serve as channel subject-matter expert by improving data infrastructure and translating delivery/performance insights into business actions. Advise marketing and downstream partners on interpreting metrics and opt-outs, drive experimentation and incremental lift measurement, and support enterprise campaign agendas through rigorous analytics and cross-functional execution.

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Discover Financial
Discover Financial
4 days ago

Business Manager - Marketing, Messaging & Personalization (MM&P)

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Last checked: 17 hours agoStatus: Live

Job Summary

Lead analytics-driven strategy for emerging push messaging channels within the Marketing, Messaging & Personalization team. Serve as channel subject-matter expert by improving data infrastructure and translating delivery/performance insights into business actions. Advise marketing and downstream partners on interpreting metrics and opt-outs, drive experimentation and incremental lift measurement, and support enterprise campaign agendas through rigorous analytics and cross-functional execution.
Location: New York, Virginia, Richmond, Chicago, Illinois
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Serve as a channel subject-matter expert, improving data infrastructure to increase confidence in delivery and downstream customer actions.
  • •Advise downstream business partners on accurately interpreting performance metrics and understanding long-term opt-out impacts.
  • •Collaborate on an experimentation and testing agenda for emerging channels, translating results into strategic recommendations.
  • •Partner with enterprise marketing to develop measurement methodologies that isolate and prove incremental lift across channels.
  • •Manage and sequence business intent by building requirements and overseeing multiple projects and programs; may manage 1–2 analysts.

Pay and Benefits

Salary: USD 149,800 - 205,100 annually

Key Requirements

  • •At least 3 years of professional experience performing analysis.
  • •Have or be in the process of obtaining a Bachelor’s degree in a quantitative field (or a Master’s in a quantitative field, or an MBA with a quantitative concentration).
  • •Demonstrate a proven track record of decision-making and problem solving based on analytics.
  • •Strong executive communication skills with the ability to influence and drive agreement.
  • •Experience managing and developing 1–2 analysts (coaching/mentoring associates).
Experience:3+ yearsFinancial servicesMarketing analyticsCredit riskConsulting
Education:
Skills:Strategic leadershipPeople leadershipCoachingProblem-solvingExecutive communication

Eligibility

Work Authorization:Sponsorship available.

Company Brief

Discover Financial
Provides consumer banking products, credit cards, personal loans, and payment services through the Discover brand. It operates a major U.S. financial network and serves individuals and merchants with lending and digital payment solutions.
Industry: Retail Banking
Company Size: Enterprise (1,001+ employees)
Revenue: USD 10M to 25M
Growth: Public Company
Valuation: Public Company (Market Cap in USD)
Funding: IPO / Publicly Listed
Headquarters: Riverwoods, United States
Founded: 1985
WebsiteLinkedIn