Director, Marketing Communications

GEICO
New York, Chicago
Workplace: HybridFull timeUSD 140,425 - 229,600 annuallyFunction: Communications, PR & CommunityExperience: 10+ yearsSkills: ["Writing","Communication","Project management","Collaboration","Leadership"]

We are creating a new marketing communications function and are seeking a Director to build and lead this dedicated team within GEICO’s Corporate Communications, partnering with Marketing to elevate the brand across trade, business, and consumer media. You’ll design strategy, shape the agency model, and implement AI-enabled tools to scale storytelling and external visibility in a fast-moving, high-visibility environment.

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GEICO
GEICO
3 months ago

Director, Marketing Communications

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Status: Live

Job Summary

We are creating a new marketing communications function and are seeking a Director to build and lead this dedicated team within GEICO’s Corporate Communications, partnering with Marketing to elevate the brand across trade, business, and consumer media. You’ll design strategy, shape the agency model, and implement AI-enabled tools to scale storytelling and external visibility in a fast-moving, high-visibility environment.
Location: New York, Chicago
Workplace: Hybrid
Employment Type: Full time
Job Function: Communications, PR & Community
Seniority: Director level

Key Responsibilities

  • •Develop and execute a proactive marketing communications strategy that elevates GEICO’s brand in trade, business, and consumer media while also telling the story to our associate population, with a focus on driving outsized share of voice and strengthening GEICO’s marketing reputation.
  • •Leverage existing relationships with key publications to secure meaningful coverage of GEICO’s marketing evolution, campaigns, partnerships, and creative work.
  • •Serve as an embedded communications partner within the Marketing organization, attending leadership meetings, planning sessions, and strategy discussions to identify storytelling opportunities early.
  • •Advise senior marketing leaders on media opportunities, thought leadership, and external visibility.
  • •Support executive and internal communications for marketing leadership, including talking points, town halls, and organizational messaging.

Pay and Benefits

Salary: USD 140,425 - 229,600 annually
Perks:401kTuition AssistanceHealth InsuranceRemote WorkFlexibility

Key Requirements

  • •10+ years of communications experience with a focus on marketing communications, brand PR, and consumer communications.
  • •Experience in both agency and in-house settings. You understand how to manage and get the best out of agency partners – both a dedicated communications agency and the broader ecosystem of creative, media, and digital agencies that support a large marketing organization.
  • •Experience building new capabilities in fast-paced, dynamic environments. Comfortable operating with ambiguity and taking an entrepreneurial approach to problem-solving.
  • •Retail or consumer brand PR experience strongly preferred.
  • •Established relationships with reporters and editors at major marketing and advertising trade publications.
Experience:10+ yearsRetailConsumer brandsAdvertisingMarketing
Skills:WritingCommunicationProject managementCollaborationLeadership
Tech Stack:AI

Eligibility

Work Authorization:Authorization required. Sponsorship not provided.

Company Brief

GEICO
GEICO is a major US auto insurer offering personal auto policies, roadside assistance, and insurance products through direct-to-consumer channels and agents. Known for competitive rates and national advertising, it operates as a subsidiary of Berkshire Hathaway.
Industry: Insurance
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Headquarters: Chevy Chase, United States
Founded: 1936
WebsiteLinkedIn