3 weeks ago

Worldwide Business Personal Systems Marketing, Commercial Software & Solutions Lead

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Source: Company careers pageValidated by: Fursa AI

Last checked: 7 hours agoStatus: Live

Job Summary

Lead end-to-end performance marketing planning and execution for commercial software and solutions, turning complex platform and partner capabilities into clear value propositions for ITDM/IT managers. Drive mid-to-lower funnel demand programs to generate MGOs and support pipeline growth. Partner with marketing teams, agencies, Microsoft, and alliances to align messaging, launch readiness, and market activation toolkits—managing budgets, launches, and success metrics across the global portfolio ecosystem.

Location: Vancouver

Workplace: Onsite

Employment Type: Full time

Job Function: Marketing & Growth

Seniority: Director level

Key Responsibilities

•Define performance marketing plans, value stories, and reasons to believe for software and solutions focused on ITDM/IT manager needs.
•Connect software and partner solutions across PCs, peripherals, displays, docks, and software to communicate the ecosystem.
•Align messaging, joint value propositions, launch moments, and market readiness with partners, Microsoft, and alliance teams.
•Manage readiness for key feature releases and launch moments, including positioning, assets, activation planning, and milestone coordination.
•Deliver market-ready toolkits and integrated demand programs (including LinkedIn, events, and content systems) and track success metrics like MGOs and messaging adoption.

Pay and Benefits

Salary: USD 105,050 - 161,800 annually

Perks:Health InsuranceDentalVisionDisability InsuranceEmployee AssistanceFlexible SpendingLife InsurancePaid LeaveParental LeavePaid Holidays

Key Requirements

•8-12+ years in B2B software marketing (enterprise tech/platforms/SaaS preferred).
•Ability to translate complex product ecosystems into clear buyer narratives.
•Strong program management and cross-functional leadership experience.
•Experience with ISVs, alliances, or platform ecosystems.
•Expertise in mid-to-lower funnel demand generation and assets with creative agencies.

Experience:8-12 yearsB2BEnterprise techPlatformsSaaS

Skills:StorytellingDemand generationAnalytical thinkingCross-functional leadershipExecutive communication

Tech Stack:LinkedInMicrosoft

Company Brief

Designs and manufactures personal computers, printers, and related supplies, as well as provides software, services, and solutions for consumers and enterprises worldwide.

Industry: Hardware Devices

Company Size: Enterprise (1,001+ employees)

Revenue: USD 1B+

Growth: Public Company

Valuation: Public Company (Market Cap in USD)

Funding: IPO / Publicly Listed

Headquarters: Palo Alto, United States

Founded: 1939

Glassdoor: 3.8

Website LinkedIn

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