Manager_Social Media Marketing

Landmark Group
United Arab Emirates
Full timeFunction: Marketing & GrowthExperience: 5-7 yearsSkills: ["Creative leadership","Agency management","Trend identification","Community engagement","Performance analysis"]

Lead Home Box’s organic social media and influencer marketing across the GCC. Own the social media strategy, define platform roles, and build the content calendar for campaigns, product stories, new launches, and always-on communication. Oversee social-first creative standards, community management, and publishing optimization across Instagram, TikTok, Facebook, and YouTube. Partner with performance marketing and manage creator strategy, agencies, budgets, deliverables, and performance tracking.

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Landmark Group
Landmark Group
2 days ago

Manager_Social Media Marketing

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Job Summary

Lead Home Box’s organic social media and influencer marketing across the GCC. Own the social media strategy, define platform roles, and build the content calendar for campaigns, product stories, new launches, and always-on communication. Oversee social-first creative standards, community management, and publishing optimization across Instagram, TikTok, Facebook, and YouTube. Partner with performance marketing and manage creator strategy, agencies, budgets, deliverables, and performance tracking.
Location: United Arab Emirates
Employment Type: Full time
Job Function: Marketing & Growth
Seniority: Manager level

Key Responsibilities

  • •Develop and own the social media strategy aligned with brand and commercial priorities.
  • •Define platform roles and build content tailored to each platform’s audience, formats, and behaviors.
  • •Develop and manage the social content calendar across campaigns, product stories, new launches, and always-on communication.
  • •Oversee Home Box’s presence and community management across Instagram, TikTok, Facebook, YouTube, and emerging channels, ensuring platform-appropriate adaptation.
  • •Own influencer and creator marketing by identifying creators, creating briefs, managing agencies/budgets/deliverables, and tracking performance.

Key Requirements

  • •5-7 years of experience in social media, content, or digital marketing.
  • •Experience leading social media for a consumer brand or at a creative/social agency working on major brands.
  • •Proven ability to develop social-first content across multiple platforms.
  • •Strong experience in influencer and creator marketing.
  • •Experience managing agencies and content production.
Experience:5-7 years
Skills:Creative leadershipAgency managementTrend identificationCommunity engagementPerformance analysis

Company Brief

Landmark Group
UAE-based retail and hospitality conglomerate operating multiple own and franchise brands (Centrepoint, Max, Home Centre, Babyshop, etc.) across the Middle East, South Asia and Africa with thousands of stores, large ecommerce operations and logistics capability.
Industry: Conglomerates & Holding Companies
Company Size: Enterprise (1,001+ employees)
Revenue: USD 1B+
Growth: Established Company
Funding: Bootstrapped
Headquarters: Dubai, United Arab Emirates
Founded: 1973
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